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Keywords: M14
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Journal Articles
Green rivals: a typology of generic coopetitive sustainability strategies
Available to Purchase
International Journal of Entrepreneurial Behavior & Research 1–16.
Published: 03 March 2026
... appropriation Internalization M14 M20 M21 Q30 In 2023, Unilever announced that it would release several ice-cream formulation patents to its competitors. These patents enabled freezer temperatures to be raised from −18 °C to −12 °C without altering product quality, cutting cold-chain energy...
Journal Articles
Driving sustainability: turning entrepreneurs’ motivations into actions
Available to Purchase
International Journal of Entrepreneurial Behavior & Research 1–27.
Published: 02 March 2026
... © Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Sustainable development goals (SDGs) Sustainable strategies Sustainable practices Entrepreneurship Global Entrepreneurship Monitor (GEM) Theory of Planned Behaviour (TPB) M14 L26 M1...
