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Karine Charry
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Journal Articles

Children’s response to co-branded products: the facilitating role of fit

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Karine Charry, Nathalie T. M. Demoulin
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2014) 42 (11-12): 1032–1052.
https://doi.org/10.1108/IJRDM-08-2013-0166
Published: 01 December 2014
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Journal Articles

The impact of visual and child-oriented packaging elements versus information on children’s purchase influence across various age groups

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Monali Hota, Karine Charry
Journal: International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management (2014) 42 (11-12): 1069–1082.
https://doi.org/10.1108/IJRDM-08-2013-0159
Published: 01 December 2014
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