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Keywords: ANOVA analysis
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Journal Articles
How consumer involvement influences beer flavour preferences
Available to Purchase
International Journal of Wine Business Research (2020) 32 (4): 537–554.
Published: 27 April 2020
... Survey research Brewing ANOVA analysis Consumer Involvement Flavour Beer Preferences Food product flavours are constantly evolving, partially because of food product innovations, and food companies need to understand the influencing factors in food preference and choice. Consistent...
