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Volume 11, Issue 5
1 May 1990
Journal of Business Strategy Cover Image for Volume 11, Issue 5
Review Article| May 01 1990

A New Role for Computers in Strategic Management Available to Purchase

Alan R. Dennis;
Alan R. Dennis
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J.F. Nunamaker, Jr.;
J.F. Nunamaker, Jr.
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David Paranka;
David Paranka
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Douglas R. Vogel
Douglas R. Vogel
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1990
Journal of Business Strategy (1990) 11 (5): 38–43.
https://doi.org/10.1108/eb060085

Thirty‐one senior‐ and middle‐level managers from Burr‐Brown Corporation, a multinational electronics manufacturer, held a three‐day meeting to evaluate the one‐ and five‐year strategic plans of each of the firm's eight divisions.

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© MCB UP Limited
1990
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