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Elizabeth B. Goldsmith
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Journal Articles

Strategic New Product Development for the Global Economy

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Elizabeth B. Goldsmith
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2008) 17 (2): 128.
https://doi.org/10.1108/10610420810864757
Published: 18 April 2008
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Journal Articles

Buying apparel over the Internet

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Ronald E. Goldsmith, Elizabeth B. Goldsmith
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2002) 11 (2): 89–102.
https://doi.org/10.1108/10610420210423464
Published: 01 April 2002
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Journal Articles

Brand New: How Entrepreneurs Earned Consumers’ Trust from Wedgwood to Dell

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Elizabeth B. Goldsmith Ronald E. Goldsmith
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2002) 11 (1): 52–54.
https://doi.org/10.1108/jpbm.2002.11.1.52.1
Published: 01 February 2002
View article titled, Brand New: How Entrepreneurs Earned Consumers’ Trust from Wedgwood to Dell
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