Page 1 | Search Results | Journal of Services Marketing

1-5 of 5

Sort by

Sort Order Select

Journal Articles

Caring for baby: what sources of information do mothers use and trust?

Angela Dobele, Jane Fry, Sharyn Rundle-Thiele, Tim Fry

Journal of Services Marketing (2017) 31 (7): 677–689.

https://doi.org/10.1108/JSM-02-2015-0104

Published: 18 October 2017

View article titled, Caring for baby: what sources of information do mothers use and trust?

Add to Citation Manager for Caring for baby: what sources of information do mothers use and trust?

Journal Articles

A holistic management tool for measuring internal marketing activities

Yu-Ting Huang, Sharyn Rundle-Thiele

Journal of Services Marketing (2015) 29 (6-7): 571–584.

https://doi.org/10.1108/JSM-03-2015-0112

Published: 14 September 2015

View article titled, A holistic management tool for measuring internal marketing activities

Add to Citation Manager for A holistic management tool for measuring internal marketing activities

Journal Articles

Exploring loyal qualities: assessing survey‐based loyalty measures

Sharyn Rundle‐Thiele

Journal of Services Marketing (2005) 19 (7): 492–500.

https://doi.org/10.1108/08876040510625990

Published: 01 December 2005

View article titled, Exploring loyal qualities: assessing survey‐based loyalty measures

Add to Citation Manager for Exploring loyal qualities: assessing survey‐based loyalty measures

Journal Articles

Customer satisfaction should not be the only goal

Rebekah Bennett, Sharyn Rundle‐Thiele

Journal of Services Marketing (2004) 18 (7): 514–523.

https://doi.org/10.1108/08876040410561848

Published: 01 December 2004

View article titled, Customer satisfaction should not be the only goal

Add to Citation Manager for Customer satisfaction should not be the only goal

Journal Articles

Assessing the performance of brand loyalty measures

Sharyn Rundle‐Thiele, Marisa Maio Mackay

Journal of Services Marketing (2001) 15 (7): 529–546.

https://doi.org/10.1108/EUM0000000006210

Published: 01 December 2001

View article titled, Assessing the performance of brand loyalty measures

Add to Citation Manager for Assessing the performance of brand loyalty measures

Update search

NARROW

Format

Journal

Type

Date

Availability

Caring for baby: what sources of information do mothers use and trust?

A holistic management tool for measuring internal marketing activities

Exploring loyal qualities: assessing survey‐based loyalty measures

Customer satisfaction should not be the only goal

Assessing the performance of brand loyalty measures

Email alerts