Page 1 | Search Results | Marketing Intelligence & Planning | Emerald Publishing

Skip to Main Content

1-2 of 2

Sort by

Sort Order Select

Journal Articles

National customer satisfaction indices: an implementation in the Turkish mobile telephone market

Serkan Aydin, Gökhan Özer

Marketing Intelligence & Planning (2005) 23 (5): 486–504.

https://doi.org/10.1108/02634500510612654

Published: 01 August 2005

View article titled, National customer satisfaction indices: an implementation in the Turkish mobile telephone market

Add to Citation Manager for National customer satisfaction indices: an implementation in the Turkish mobile telephone market

Journal Articles

Customer loyalty and the effect of switching costs as a moderator variable: A case in the Turkish mobile phone market

Serkan Aydin, Gökhan Özer, Ömer Arasil

Marketing Intelligence & Planning (2005) 23 (1): 89–103.

https://doi.org/10.1108/02634500510577492

Published: 01 January 2005

View article titled, Customer loyalty and the effect of switching costs as a moderator variable: A case in the Turkish mobile phone market

Add to Citation Manager for Customer loyalty and the effect of switching costs as a moderator variable: A case in the Turkish mobile phone market