Table 3

Cross comparison across workshops in Japan and Finland

Compared categoryShared insightDistinct insight
Valued assetsNature is central to locals in both locationsJapanese participants also stress cultural heritage; Finnish participants highlight services, transport and daily convenience
Social tiesCommunity connectedness is seen as a strengthJapanese participants praise kindness of rural neighbors; Finnish highlight closeness to family and neighborhood diversity
Main concernsFuture challenges dominate discussionJapanese participants fear earthquakes, depopulation, heritage loss; Finnish fear urban sprawl, funding cuts, geopolitical shocks
Tourism outlookTechnology and collaboration viewed as potential fixesJapanese participants expect overflow pilgrims and mixed tech impacts; Finnish expect steady growth, winter nature demand, long-haul focus
Strategic cooperationLocals in both Japan and Finland call for stronger local alliancesJapanese participants seek inter-destination heritage networks; Finnish foresee industry-led partnerships
Source(s): Authors’ own work

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