Table 3

Clusters of co-occurring keywords in the humanistic management and transformative service research sample

ClusterAnchor wordSizeOther clustered keywords
Cluster 1 (Violet)Approach5 keywordsHumanistic approach, service organization, service delivery, dignity
Cluster 2 (Green)Need8 keywordsBusiness; leader, ethics, human, society, place, issue
Cluster 3 (Blue)Relationship6 keywordsHumanistic responsibility, CSR, impact, trust, commitment
Cluster 4 (Yellow)Humanistic management6 keywordsHuman dignity, innovation, social innovation, social entrepreneurship, sports club
Cluster 5 (Red)Employee9 keywordsFirm, work, workplace, community, professional, individual, person, spirituality
Source(s): Authors’ work

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