Online and offline market revenue share in percent (%)
| 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Offline | 98.7 | 98.5 | 98.0 | 97.0 | 96.0 | 96.3 | 97.4 | 96.4 | 95.5 | 96.5 | 95.4 | 94.8 |
| Online | 1.3 | 1.6 | 2.0 | 3.0 | 4.0 | 3.7 | 2.6 | 3.6 | 4.5 | 3.5 | 4.6 | 5.2 |
| 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | 2027 | 2028 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Offline | 98.7 | 98.5 | 98.0 | 97.0 | 96.0 | 96.3 | 97.4 | 96.4 | 95.5 | 96.5 | 95.4 | 94.8 |
| Online | 1.3 | 1.6 | 2.0 | 3.0 | 4.0 | 3.7 | 2.6 | 3.6 | 4.5 | 3.5 | 4.6 | 5.2 |
Source(s): Authors’ own creation
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