Table 3 Construct measurement.... | Emerald Publishing

Table 3

Construct measurement. Convergent validity of second-order constructs

Construct and items	Indicator^a validity and reliability		Construct validity and reliability
Construct and items	Stand. loading	t-value	Cronbach’s α	Rho	CR	AVE
Experience with a country			0.93	0.94	0.94	0.55
Indirect experience (macro drivers)	0.95	—^b
Direct experience (micro drivers)	0.71	6.38**
Consumer affinity			0.94	0.94	0.95	0.73
Sympathy	0.86	—^b
Attachment	0.91	6.29**
Country image			0.97	0.97	0.97	0.69
Political-economic	0.92	—^b
Social	0.93	5.36**
Environmental	0.94	5.67**
Perceived value			0.96	0.96	0.96	0.56
Efficiency and quality	0.89	—^b
Social value	0.71	3.95**
Hedonic value	0.91	3.96**
Altruistic value	0.74	4.94**
Reluctance to buy			0.91	0.92	0.93	0.70
General	0.90	—^b
Relative	0.89	6.50**

Construct and items	Indicator^a validity and reliability		Construct validity and reliability
Construct and items	Stand. loading	t-value	Cronbach’s α	Rho	CR	AVE
Experience with a country			0.93	0.94	0.94	0.55
Indirect experience (macro drivers)	0.95	—^b
Direct experience (micro drivers)	0.71	6.38**
Consumer affinity			0.94	0.94	0.95	0.73
Sympathy	0.86	—^b
Attachment	0.91	6.29**
Country image			0.97	0.97	0.97	0.69
Political-economic	0.92	—^b
Social	0.93	5.36**
Environmental	0.94	5.67**
Perceived value			0.96	0.96	0.96	0.56
Efficiency and quality	0.89	—^b
Social value	0.71	3.95**
Hedonic value	0.91	3.96**
Altruistic value	0.74	4.94**
Reluctance to buy			0.91	0.92	0.93	0.70
General	0.90	—^b
Relative	0.89	6.50**

Note(s)

a

First-order dimensions (for second order-constructs)

b

Parameter fixed at 1.0 in the CFA solution

**Significant for p < 0.01

Source(s): Authors’ own work