Characteristics of the cases
| Case | Branch | Duration of business operations (y) | Customers |
|---|---|---|---|
| Case 1 | Translating services | 3.5 | Mainly international customers |
| Case 2 | Business services | 12 | Domestic customers |
| Case 3 | Journalism and communication services | 12 | Domestic customers |
| Case | Branch | Duration of business operations (y) | Customers |
|---|---|---|---|
| Case 1 | Translating services | 3.5 | Mainly international customers |
| Case 2 | Business services | 12 | Domestic customers |
| Case 3 | Journalism and communication services | 12 | Domestic customers |
Source(s): Authors’ own work
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