Table 1 Future research directions to... | Emerald Publishing

Table 1

Future research directions to understand approaches for radical uncertainty

Research topic	Future research example questions
Customer Foresight Relationships Organizations need deeper understanding of how to build and maintain customer relationships that enable foresight under radical uncertainty	What are different managerial practices that help understand how customer foresight relationship develops? How can firms develop mechanisms to translate customer insights into innovation strategies? How can organizations adjust multiple strategic customer relationships while protecting confidential information?
Dynamic Uncertainty Management Organizations must learn to operate with different uncertainty tolerance levels across units while maintaining cohesion	How can firms develop mechanisms to shift between different uncertainty management approaches as needed? Which system integration capabilities and organizational learning mechanisms are critical for managers to operate with different uncertainty tolerance levels? What are best practices of firms operating on high degrees of uncertainty, and what are they key insights for managers to cope with such uncertainty?
Parallel Innovation Management Research must address how organizations can effectively manage multiple parallel innovation streams in uncertain environments	How can firms develop capabilities to integrate parallel development modules and manage resource allocation across projects with varying uncertainty levels? What are best practices to create a culture in which organizations cultivate being comfortable with levels of chaos? What role do technological investments and digital tools play in the adaptability of organizations pursuing parallel innovation streams under uncertainty?

Research topic	Future research example questions
Customer Foresight Relationships Organizations need deeper understanding of how to build and maintain customer relationships that enable foresight under radical uncertainty	What are different managerial practices that help understand how customer foresight relationship develops? How can firms develop mechanisms to translate customer insights into innovation strategies? How can organizations adjust multiple strategic customer relationships while protecting confidential information?
Dynamic Uncertainty ManagementOrganizations must learn to operate with different uncertainty tolerance levels across units while maintaining cohesion	How can firms develop mechanisms to shift between different uncertainty management approaches as needed? Which system integration capabilities and organizational learning mechanisms are critical for managers to operate with different uncertainty tolerance levels? What are best practices of firms operating on high degrees of uncertainty, and what are they key insights for managers to cope with such uncertainty?
Parallel Innovation ManagementResearch must address how organizations can effectively manage multiple parallel innovation streams in uncertain environments	How can firms develop capabilities to integrate parallel development modules and manage resource allocation across projects with varying uncertainty levels? What are best practices to create a culture in which organizations cultivate being comfortable with levels of chaos? What role do technological investments and digital tools play in the adaptability of organizations pursuing parallel innovation streams under uncertainty?

Source(s): Authors’ own work