Significance and effect power of hypotheses for UAE
| Hypothesis | Independent factor | Dependent factor | Impact | p-value | Significance |
|---|---|---|---|---|---|
| H1 | CS | eWoM | 0.54 | 0.02 | Yes |
| H2a | PE | CS | 0.292 | 0.03 | Yes |
| H2b | PE | eWoM | – | No | |
| H3a | PV | CS | 0.287 | 0.03 | Yes |
| H3b | PV | eWoM | – | No | |
| H4a | PR | PV | – | No | |
| H4b | PR | CS | – | No | |
| H5a | PT | PE | 0.208 | 0.05 | Yes |
| H5b | PT | CS | – | No | |
| H6a | TRIN | PV | 0.606 | 0.01 | Yes |
| H6b | TRIN | CS | 0.494 | 0.02 | Yes |
| Hypothesis | Independent factor | Dependent factor | Impact | Significance | |
|---|---|---|---|---|---|
| CS | eWoM | 0.54 | 0.02 | Yes | |
| PE | CS | 0.292 | 0.03 | Yes | |
| PE | eWoM | – | No | ||
| PV | CS | 0.287 | 0.03 | Yes | |
| PV | eWoM | – | No | ||
| PR | PV | – | No | ||
| PR | CS | – | No | ||
| PT | PE | 0.208 | 0.05 | Yes | |
| PT | CS | – | No | ||
| TRIN | PV | 0.606 | 0.01 | Yes | |
| TRIN | CS | 0.494 | 0.02 | Yes |
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