Drone public acceptance studies
| Article | Sample | Country (city) | Study focus | Relevant key findings |
|---|---|---|---|---|
| General public | ||||
| Kellermann and Fischer (2020) | 5 focus groups of residents | Germany (Berlin, Stuttgart, Erfurt) | Drones for parcel/passenger transport | While most residents were ambivalent on drone deliveries, issues such as safety, security, sustainability and usefulness were raised |
| Troug et al. (2020) | 450 residents | Malawi, Mozambique, D.R. Congo, D. Republic | Drones for medical deliveries | While residents believed in the importance of drones in medical emergencies, concerns about drones crashing and damaging property/payloads were stressed across all countries |
| Zhu et al. (2020) | 1,465 residents | USA | Risk beliefs of drones in LMD | 11 risk beliefs were linked to different risk belief systems. Risk-mitigating messages targeting central risk beliefs were more effective in changing public risk perceptions |
| Serrano-Hernandez et al. (2021) | 107 residents | Spain (Pamplona) | Drone deliveries in smart cities | Residents preferred it if drones took routes surrounding the city center instead of crossing it, attributing this to factors related to life quality, pedestrian safety and noise pollution |
| Buko et al. (2022) | 267 residents | Poland (Dobra) | Drones vs delivery couriers for LMD | Social skepticism about drone deliveries reached 43% among the sample |
| Potential receivers | ||||
| Kim (2020) | 400 online consumers | South Korea | Drone vs traditional modes for LMD | Consumers' preference was impacted by item specs (e.g. price, type) and socio-demographics (e.g. gender, age, income) – younger individuals opt for drone deliveries |
| Kim and Hwang (2020) | 401 online food consumers | South Korea | Drones for food deliveries | Consumers' knowledge about the benefits of drone deliveries impacted acceptance levels |
| Leon et al. (2021) | 617 online consumers | USA | Drones for LMD | Increased perceived privacy risk reduced acceptance of drone deliveries. Legislation, usefulness and trust were key factors affecting such acceptance |
| Merkert et al. (2022)* | 709 online consumers | Australia | Innovative vs traditional LMD | Consumers still preferred a traditional “postie” over drone deliveries, considering factors like delivery speed, time window and safety |
| Polydoropoulou et al. (2022)* | 336 online consumers | Greece | Mode choice for sustainable LMD | Consumers had “no interest” in drone deliveries, nor were they willing to pay extra for them |
| Jasim et al. (2022) | 209 online food consumers | Malaysia (Kajang) | Drones for food deliveries | A significant relationship was found between consumer behavioral intention and acceptance of drones for food deliveries |
| Borghetti et al. (2022) | 100 consumers | Italy (Milan) | Drones vs other modes for LMD | Participants favored drone deliveries as these would lower the number of vans circulating (thus reducing congestions, accidents and pollution) |
| Potential senders and receivers | ||||
| Michael et al. (2019) | 200 healthcare workers | Nigeria | Drones for vaccine deliveries | Despite limited knowledge about the technology, workers perceived drones as highly feasible for vaccine deliveries |
| Holzmann et al. (2021) | 146 mountain rescuers | Alps Region | Drones for mountain rescue missions | Adopting drone deliveries for mountain rescue missions relied on performance gains, facilitating conditions and favorable supporting conditions. Experience with drones influenced this relationship |
| Sham et al. (2022) | 272 healthcare workers | Malaysia (Perak, Selangor, Sarawak) | Drones for vaccine deliveries during Covid-19 (rural areas) | >50% of the sample commended drone use for medicine/vaccine deliveries in rural areas. Such preferences correlated with drones' potentials (e.g. speed, compatibility, low complexity, environmental friendliness) |
| Valencia-Arias et al. (2022) | 121 delivery professionals | Colombia (Medellín) | Drone for LMD during Covid-19 | Performance risk, compatibility, personal innovativeness and relative advantage of environmental friendliness were the most influential factors on intentions to use drone deliveries (mediated by attitude towards the technology) |
| Article | Sample | Country (city) | Study focus | Relevant key findings |
|---|---|---|---|---|
| 5 focus groups of residents | Germany (Berlin, Stuttgart, Erfurt) | Drones for parcel/passenger transport | While most residents were ambivalent on drone deliveries, issues such as safety, security, sustainability and usefulness were raised | |
| 450 residents | Malawi, Mozambique, D.R. Congo, D. Republic | Drones for medical deliveries | While residents believed in the importance of drones in medical emergencies, concerns about drones crashing and damaging property/payloads were stressed across all countries | |
| 1,465 residents | USA | Risk beliefs of drones in LMD | 11 risk beliefs were linked to different risk belief systems. Risk-mitigating messages targeting central risk beliefs were more effective in changing public risk perceptions | |
| 107 residents | Spain (Pamplona) | Drone deliveries in smart cities | Residents preferred it if drones took routes surrounding the city center instead of crossing it, attributing this to factors related to life quality, pedestrian safety and noise pollution | |
| 267 residents | Poland (Dobra) | Drones vs delivery couriers for LMD | Social skepticism about drone deliveries reached 43% among the sample | |
| 400 online consumers | South Korea | Drone vs traditional modes for LMD | Consumers' preference was impacted by item specs (e.g. price, type) and socio-demographics (e.g. gender, age, income) – younger individuals opt for drone deliveries | |
| 401 online food consumers | South Korea | Drones for food deliveries | Consumers' knowledge about the benefits of drone deliveries impacted acceptance levels | |
| 617 online consumers | USA | Drones for LMD | Increased perceived privacy risk reduced acceptance of drone deliveries. Legislation, usefulness and trust were key factors affecting such acceptance | |
| 709 online consumers | Australia | Innovative vs traditional LMD | Consumers still preferred a traditional “postie” over drone deliveries, considering factors like delivery speed, time window and safety | |
| 336 online consumers | Greece | Mode choice for sustainable LMD | Consumers had “no interest” in drone deliveries, nor were they willing to pay extra for them | |
| 209 online food consumers | Malaysia (Kajang) | Drones for food deliveries | A significant relationship was found between consumer behavioral intention and acceptance of drones for food deliveries | |
| 100 consumers | Italy (Milan) | Drones vs other modes for LMD | Participants favored drone deliveries as these would lower the number of vans circulating (thus reducing congestions, accidents and pollution) | |
| 200 healthcare workers | Nigeria | Drones for vaccine deliveries | Despite limited knowledge about the technology, workers perceived drones as highly feasible for vaccine deliveries | |
| 146 mountain rescuers | Alps Region | Drones for mountain rescue missions | Adopting drone deliveries for mountain rescue missions relied on performance gains, facilitating conditions and favorable supporting conditions. Experience with drones influenced this relationship | |
| 272 healthcare workers | Malaysia (Perak, Selangor, Sarawak) | Drones for vaccine deliveries during Covid-19 (rural areas) | >50% of the sample commended drone use for medicine/vaccine deliveries in rural areas. Such preferences correlated with drones' potentials (e.g. speed, compatibility, low complexity, environmental friendliness) | |
| 121 delivery professionals | Colombia (Medellín) | Drone for LMD during Covid-19 | Performance risk, compatibility, personal innovativeness and relative advantage of environmental friendliness were the most influential factors on intentions to use drone deliveries (mediated by attitude towards the technology) | |
Note(s):*Applied experimental survey design.
Acceptance of potential senders and receivers are included in Table 8 since they count as part of societies
Source(s): Created by authors
Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.