Table 3 Results of path modeling H... | Emerald Publishing

Table 3

Results of path modeling

H	Relationship	B	β	t	p	Adj. R²	Decision
Internal employer branding
1	Brand fit → Corporate values	0.250	0.255	1.952	0.056	0.048	Rejected
2	Brand fit → Job security	0.344	0.259	1.986	0.052	0.050	Rejected
3	Corporate values → Job security	0.729	0.539	4.744	<0.001	0.277	Supported
4	Job security → Employer recommendation	0.255	0.375	2.996	0.004	0.125	Supported
External employer branding
5	Brand fit → Employer image	0.276	0.301	2.730	0.008	0.078	Supported
6	Brand fit → Perceived job security	0.336	0.256	2.297	0.024	0.053	Supported
7	Employer image → Perceived job security	0.791	0.556	5.787	<0.001	0.299	Supported
8	Perceived job security → Intention to apply	0.661	0.511	5.252	<0.001	0.251	Supported

H	Relationship	B	β	t	p	Adj. R²	Decision
Internal employer branding
1	Brand fit → Corporate values	0.250	0.255	1.952	0.056	0.048	Rejected
2	Brand fit → Job security	0.344	0.259	1.986	0.052	0.050	Rejected
3	Corporate values → Job security	0.729	0.539	4.744	<0.001	0.277	Supported
4	Job security → Employer recommendation	0.255	0.375	2.996	0.004	0.125	Supported
External employer branding
5	Brand fit → Employer image	0.276	0.301	2.730	0.008	0.078	Supported
6	Brand fit → Perceived job security	0.336	0.256	2.297	0.024	0.053	Supported
7	Employer image → Perceived job security	0.791	0.556	5.787	<0.001	0.299	Supported
8	Perceived job security → Intention to apply	0.661	0.511	5.252	<0.001	0.251	Supported

Note(s): B = regression coefficient, beta = standardized coefficients

Source(s): Developed by authors