Table 4 Discriminant validity results... | Emerald Publishing

Table 4

Discriminant validity results

HTMT matrix	Adoption intention of LinkedIn	Perceived enjoyment	Perceived fee	Perceived usefulness	Subjective norm
Adoption intention of LinkedIn
Perceived enjoyment	0.69
Perceived fee	0.17	0.21
Perceived usefulness	0.77	0.84	0.24
Subjective norm	0.83	0.75	0.21	0.85

HTMT matrix	Adoption intentionof LinkedIn	Perceivedenjoyment	Perceivedfee	Perceivedusefulness	Subjectivenorm
Adoption intention of LinkedIn
Perceived enjoyment	0.69
Perceived fee	0.17	0.21
Perceived usefulness	0.77	0.84	0.24
Subjective norm	0.83	0.75	0.21	0.85

Source(s): Created by the authors