Table 9

Classification table − CART method

SampleObservedPredicted
MarketOrganizationalPercent correct (%)
TrainingMarket2185978.7
Organizational11835675.1
Overall percentage44.7%55.3%76.4
TestMarket872180.6
Organizational5615273.1
Overall percentage45.3%54.7%75.6

Note(s):Growing method: CRT; Dependent variable: impacts

Source(s): Authors’ elaboration

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