Table 3. Discriminant... | Emerald Publishing

Table 3.

Discriminant validity/correlation matrix

Variable	CR	AVE	Change	AttiGM	SMgm	pbcgm	Purchint	RF	ReA
Change	0.81	0.58	0.76
AttiGM	0.88	0.60	0.61***	0.88
SMgm	0.89	0.67	0.35***	0.47***	0.82
pbcgm	0.77	0.55	0.27***	0.38***	0.52***	0.74
Purchint	0.88	0.61	0.48***	0.73***	0.44***	0.36***	0.86
RF	0.91	0.78	0.49***	0.81***	0.50***	0.41***	0.84***	0.88
ReA	0.66	0.50	0.07	0.01	0.07	0.10	−0.02	−0.04	0.64

Variable	CR	AVE	Change	AttiGM	SMgm	pbcgm	Purchint	RF	ReA
Change	0.81	0.58	0.76
AttiGM	0.88	0.60	0.61***	0.88
SMgm	0.89	0.67	0.35***	0.47***	0.82
pbcgm	0.77	0.55	0.27***	0.38***	0.52***	0.74
Purchint	0.88	0.61	0.48***	0.73***	0.44***	0.36***	0.86
RF	0.91	0.78	0.49***	0.81***	0.50***	0.41***	0.84***	0.88
ReA	0.66	0.50	0.07	0.01	0.07	0.10	−0.02	−0.04	0.64

Note(s): AttiGM = attitude; SMgm = subjective norms; pbcgm = perceived behavioural control; RF = reasons for; ReA = reasons against; Purchint = purchase intention. (***) means the value is significant at the 0.001 level (two-tailed)

Source(s): Authors’ own work

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