Table 2.

Study 1: Construct validation

ConstructFactor loading
First wave: Pre-Christmas data collection
Search for a fair price (Guiot and Roux, 2010) (CR: 0.676, AVE: 0.511)
(1) I don’t want to pay more for a product just because it’s new0.669
(2) By buying second hand, I feel I’m paying a fair price for things0.758
Gratifying role of price (Guiot and Roux, 2010) (CR: 0.903, 0.757)
(3) I can afford more things because I pay less second hand0.797
(4) One can have more things for the same amount of money if one buys second hand0.922
(5) I feel that I have lots of things for not much money by buying them second hand0.886
Distance from system (Guiot and Roux, 2010) (CR: 0.799, AVE: 0.572)
(6) By buying second hand, I feel like I’m escaping the (consumption) system0.770
(7) Buying second hand is for me a revenge on the consumption system0.669
(8) Buying second hand enables me to distance myself from the consumer society0.822
Ethics and ecology (Guiot and Roux, 2010) (CR: 0.769, AVE: 0.625)
(9) I enjoy buying second-hand because I don’t like objects being thrown away that can still be of use0.778
(10) By buying second hand, I feel I’m helping to fight against waste0.803
Treasure hunting (Guiot and Roux, 2010) (CR: 0.918, AVE: 0.738)
(11) I like wandering around second-hand outlets because I always hope I’ll come across a real find0.861
(12) I go to certain second-hand outlets to rummage around and try to find something0.865
(13) I’m often on the look-out for a find when I go to certain second-hand outlets0.927
(14) In certain second-hand outlets, I feel rather like a treasure hunter0.776
Originality (Guiot and Roux, 2010) (CR: 0.766, AVE: 0.620)
(15) I hope to come across articles that nobody else has0.794
(16) I hope to come across original articles that are not found in mainstream stores0.781
Purchase intention * (Hassan et al., 2016) (CR: 0.935, AVE: 0.878)
(17) How likely are you to purchase second-hand Christmas gifts?0.960
(18) How strong is your intention to buy second-hand Christmas gifts?0.913
Green consumption values * (Haws et al., 2014) (CR: 0.934, AVE: 0.703)
(19) It is important to me that the products I use do not harm the environment0.867
(20) I consider the potential environmental impact of my actions when making many of my decisions0.906
(21) My purchase habits are affected by my concern for our environment0.918
(22) I am concerned about wasting the resources of our planet0.744
(23) I would describe myself as environmentally responsible0.790
(24) I am willing to be inconvenienced to take actions that are more environmentally friendly 0.789
Second wave: Post-Christmas data collection
Purchase behaviour *
(25) What percentage of the Christmas presents you bought were second-hand?NA
Note(s):

* Indicates constructs included also in study 2

Source(s): Authors’ own work

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