Table 8.

Summary of findings

HypothesesResults
Study 1Study 2
H1a: Search for a fair price is positively associated with the intention to buy second-hand items as giftsSupportedN.A.
H1b: Gratifying role of price is positively associated with the intention to buy second-hand items as giftsNot supportedN.A.
H2a: Distance from system is positively associated with the intention to buy second-hand items as giftsSupportedN.A.
H2b: Ethics and ecology is positively associated with the intention to buy second-hand items as giftsSupportedN.A.
H3a: H3: Treasure hunting is positively associated with the intention to buy second-hand items as giftsSupportedN.A.
H3b: Originality is positively associated with the intention to buy second-hand items as giftsNot supportedN.A.
H4: The consumer intention to buy second-hand gifts is positively associated with the actual purchase of second-hand giftsSupportedSupported
H5: Green consumption values reinforce the relationship between the intention to buy and the actual purchase of second-hand giftsSupportedSupported
Source(s): Authors’ own work
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