An example of Salgado et al.’s (2013) positioning microanalysis method showing a participant’s movement to different identity positions
| Unit of analysis | Agent | Addressee | Audiences | Identity-position | Thematic object |
|---|---|---|---|---|---|
| In my visit, I heard a hirst murmur to me the words “mystery, gothic, pharmacy”, and this created dark feelings, such as mystery and unhappiness. I started feeling and behaving like a goth! | Christine | Uncodable | Artworks/artist | I as a goth | Emotional states (unhappiness and mystery) |
| … But after a while I heard myself answering back: “hey, this unhappiness and mystery is not me…I’m a sociable, talkative, lively and active person” | Christine | I as a goth | Artist | I as sociable, lively and active | Emotional states (unhappiness and mystery) |
| And just like that I returned to my sociable self, who admitted that the exhibition transmitted a feeling of mystery and security, yet it challenged my ethics and beliefs, thus making me feel a bit detached as well as believing that this exhibition is more dedicated to people with a melancholic personality | Christine | I as sociable | Art setting | I as sociable | Emotional states and experience |
| Unit of analysis | Agent | Addressee | Audiences | Identity-position | Thematic object |
|---|---|---|---|---|---|
| In my visit, I heard a hirst murmur to me the words “mystery, gothic, pharmacy”, and this created dark feelings, such as mystery and unhappiness. I started feeling and behaving like a goth! | Christine | Uncodable | Artworks/artist | I as a goth | Emotional states (unhappiness and mystery) |
| … But after a while I heard myself answering back: “hey, this unhappiness and mystery is not me…I’m a sociable, talkative, lively and active person” | Christine | I as a goth | Artist | I as sociable, lively and active | Emotional states (unhappiness and mystery) |
| And just like that I returned to my sociable self, who admitted that the exhibition transmitted a feeling of mystery and security, yet it challenged my ethics and beliefs, thus making me feel a bit detached as well as believing that this exhibition is more dedicated to people with a melancholic personality | Christine | I as sociable | Art setting | I as sociable | Emotional states and experience |
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