List of the items serving for the measurements
| Construct | Items |
|---|---|
| Information quality | When I buy a product, the comments found on the platform about it provide comprehensive information |
| When I buy a product, the comments found on the platform about it are accurate | |
| When I buy a product, the arguments of the comments found on the platform about it are convincing | |
| When I buy a product, the arguments of the comments found on the platform about it are persuasive | |
| When I buy a product, the arguments of the comments found on the platform about it are substantiated | |
| When I buy a product, the arguments of the comments found on the platform about it are solid | |
| Information quantity | When I buy a product on the platform, I notice that many people post comments about it |
| When I buy a product on the platform, I notice that it has attracted comments with positive ratings | |
| When I buy a product on the platform, I notice that it is very popular | |
| Source credibility | In general, I find that people who leave comments know how to assess the quality of products |
| In general, I find that people who leave comments are experts in evaluating the quality of products | |
| In general, I find that people who leave comments are trustworthy | |
| In general, I find that people who leave comments are reliable | |
| Pleasure | When I use the e-commerce platform, I feel happy |
| When I use the e-commerce platform, I feel satisfied | |
| When I use the e-commerce platform, I feel pleased | |
| When I use the e-commerce platform, I feel hopeful | |
| When I use the e-commerce platform, I feel relaxed | |
| Arousal | When I use the e-commerce platform, I feel frenzied |
| When I use the e-commerce platform, I feel jittery | |
| When I use the e-commerce platform, I feel wide awake | |
| When I use the e-commerce platform, I feel aroused | |
| Dominance | While using this e-commerce platform, I feel like I am influential |
| While using this e-commerce platform, I feel like my actions decide what kind of experience I have | |
| While using this e-commerce platform, I feel like I have a lot of control over my user experience | |
| While using this e-commerce platform, I feel like I can freely choose what I want to see | |
| Brand attitude | In general, I think the brand of the product I want to purchase via the e-commerce platform is good |
| In general, I think the brand of the product I want to purchase via the e-commerce platform gives me a good feeling | |
| In general, I think the brand of the product I want to purchase via the e-commerce platform is pleasant | |
| In general, I think the brand of the product I want to purchase via the e-commerce platform is valuable | |
| In general, I think the brand of the product I want to purchase via the e-commerce platform is trustworthy | |
| Purchase intention | If I had to buy a product again, I would probably do it via this e-commerce platform |
| I would like to use this e-commerce platform for my next purchase | |
| I intend to revisit this e-commerce platform in the future | |
| I would like to visit this e-commerce platform again to purchase products in the near future |
| Construct | Items |
|---|---|
| Information quality | When I buy a product, the comments found on the platform about it provide comprehensive information |
| When I buy a product, the comments found on the platform about it are accurate | |
| When I buy a product, the arguments of the comments found on the platform about it are convincing | |
| When I buy a product, the arguments of the comments found on the platform about it are persuasive | |
| When I buy a product, the arguments of the comments found on the platform about it are substantiated | |
| When I buy a product, the arguments of the comments found on the platform about it are solid | |
| Information quantity | When I buy a product on the platform, I notice that many people post comments about it |
| When I buy a product on the platform, I notice that it has attracted comments with positive ratings | |
| When I buy a product on the platform, I notice that it is very popular | |
| Source credibility | In general, I find that people who leave comments know how to assess the quality of products |
| In general, I find that people who leave comments are experts in evaluating the quality of products | |
| In general, I find that people who leave comments are trustworthy | |
| In general, I find that people who leave comments are reliable | |
| Pleasure | When I use the e-commerce platform, I feel happy |
| When I use the e-commerce platform, I feel satisfied | |
| When I use the e-commerce platform, I feel pleased | |
| When I use the e-commerce platform, I feel hopeful | |
| When I use the e-commerce platform, I feel relaxed | |
| Arousal | When I use the e-commerce platform, I feel frenzied |
| When I use the e-commerce platform, I feel jittery | |
| When I use the e-commerce platform, I feel wide awake | |
| When I use the e-commerce platform, I feel aroused | |
| Dominance | While using this e-commerce platform, I feel like I am influential |
| While using this e-commerce platform, I feel like my actions decide what kind of experience I have | |
| While using this e-commerce platform, I feel like I have a lot of control over my user experience | |
| While using this e-commerce platform, I feel like I can freely choose what I want to see | |
| Brand attitude | In general, I think the brand of the product I want to purchase via the e-commerce platform is good |
| In general, I think the brand of the product I want to purchase via the e-commerce platform gives me a good feeling | |
| In general, I think the brand of the product I want to purchase via the e-commerce platform is pleasant | |
| In general, I think the brand of the product I want to purchase via the e-commerce platform is valuable | |
| In general, I think the brand of the product I want to purchase via the e-commerce platform is trustworthy | |
| Purchase intention | If I had to buy a product again, I would probably do it via this e-commerce platform |
| I would like to use this e-commerce platform for my next purchase | |
| I intend to revisit this e-commerce platform in the future | |
| I would like to visit this e-commerce platform again to purchase products in the near future |