Table 1 Demographic information of the... | Emerald Publishing

Table 1

Demographic information of the respondents

Measure	Item	Count (N = 254)	Percentage (%)
Gender	Male	76	29.9
Gender	Female	178	70.1
Age	16 - 27 years old	129	50.8
	28 - 43 years old	109	42.9
	44 - 60 years old	13	5.1
	>60 years old	3	1.2
Education	High school	15	5.9
	Undergraduate	181	71.3
	Graduate	56	22.1
	Other	2	0.8
Income (VND)	Under 10 million	86	33.9
	10 - 20 VND million	102	40.2
	20 - 30 VND million	46	18.1
	30 - 45 VND million	12	4.7
	Over 45 VND million	8	3.1
Frequency of using social network	Everyday	231	90.94
	4 - 6 days/week	18	7.09
	1 - 3 days/week	5	1.97
	No social media	0	0.00

Measure	Item	Count (N = 254)	Percentage (%)
Gender	Male	76	29.9
Gender	Female	178	70.1
Age	16 - 27 years old	129	50.8
	28 - 43 years old	109	42.9
	44 - 60 years old	13	5.1
	>60 years old	3	1.2
Education	High school	15	5.9
	Undergraduate	181	71.3
	Graduate	56	22.1
	Other	2	0.8
Income (VND)	Under 10 million	86	33.9
	10 - 20 VND million	102	40.2
	20 - 30 VND million	46	18.1
	30 - 45 VND million	12	4.7
	Over 45 VND million	8	3.1
Frequency of using social network	Everyday	231	90.94
	4 - 6 days/week	18	7.09
	1 - 3 days/week	5	1.97
	No social media	0	0.00

Note(s): 10 million VND = 390 USD

Source(s): The authors