Factor loadings, composite reliability and average variance extracted of the constructs and their items
| Components and manifest variables | Loading (t-value) |
|---|---|
| Parasocial attraction | CR: 0.959, AVE: 0.886 |
| I think Allison could be a friend of mine | 0.932 (113.66)*** |
| I had a good time with Allison | 0.937 (148.66)*** |
| I would like to spend more time with Allison | 0.955 (186.07)*** |
| Anthropomorphism | CR: 0.945, AVE: 0.812 |
| Please rate your impression of Allison: Fake – Natural | 0.900 (99.95)*** |
| Please rate your impression of Allison: Machinelike – Humanlike | 0.906 (89.19)*** |
| Please rate your impression of Allison: Unconscious – Conscious | 0.869 (67.15)*** |
| Please rate your impression of Allison: Artificial – Lifelike | 0.929 (120.49)*** |
| Trust | CR: 0.951, AVE: 0.620 |
| Please rate your impression of Allison: Undependable – Dependable | 0.783 (32.00)*** |
| Please rate your impression of Allison: Dishonest – Honest | 0.774 (39.43)*** |
| Please rate your impression of Allison: Unreliable – Reliable | 0.824 (51.31)*** |
| Please rate your impression of Allison: Unknowledgeable – Knowledgeable | 0.802 (42.22)*** |
| Please rate your impression of Allison: Unqualified – Qualified | 0.829 (49.75)*** |
| Please rate your impression of Allison: Unskilled – Skilled | 0.795 (38.21)*** |
| Please rate your impression of Allison: Uninformed – Informed | 0.808 (44.01)*** |
| Please rate your impression of Allison: Incompetent – Competent | 0.822 (51.40)*** |
| Please rate your impression of Allison: Unfriendly – Friendly | 0.686 (31.91)*** |
| Please rate your impression of Allison: Uncheerful – Cheerful | 0.767 (49.17)*** |
| Please rate your impression of Allison: Unkind – Kind | 0.773 (47.10)*** |
| Please rate your impression of Allison: Unpleasant – Pleasant | 0.774 (48.68)*** |
| AI anxiety | CR: 0.941, AVE: 0.842 |
| I find AI techniques/products (e.g. voice-controlled intelligent personal assistants) scary | 0.951 (22.19)*** |
| I find AI techniques/products (e.g. voice-controlled intelligent personal assistants) intimidating | 0.856 (16.10)*** |
| I do not know why, but AI techniques/products (e.g. voice-controlled intelligent personal assistants) scare me | 0.944 (24.68)*** |
| AI privacy concerns | CR: 0.943, AVE: 0.804 |
| I have my doubts about the confidentiality of my interactions with voice-controlled intelligent personal assistants | 0.884 (76.94)*** |
| I am concerned to perform a financial transaction via voice-controlled intelligent personal assistants | 0.852 (51.13)*** |
| I am concerned that my personal details stored with voice-controlled intelligent personal assistants could be stolen | 0.922 (86.76)*** |
| I am concerned that voice-controlled intelligent personal assistants collect too much information about me | 0.927 (113.48)*** |
| Tech savviness | CR: 0.938, AVE: 0.883 |
| I am constantly being sought after by people for advice on new digital technology | 0.936 (88.00)*** |
| I am typically one of the first to use new digital technology when it appears | 0.943 (92.10)*** |
| Components and manifest variables | Loading ( |
|---|---|
| I think Allison could be a friend of mine | 0.932 (113.66)*** |
| I had a good time with Allison | 0.937 (148.66)*** |
| I would like to spend more time with Allison | 0.955 (186.07)*** |
| Please rate your impression of Allison: Fake – Natural | 0.900 (99.95)*** |
| Please rate your impression of Allison: Machinelike – Humanlike | 0.906 (89.19)*** |
| Please rate your impression of Allison: Unconscious – Conscious | 0.869 (67.15)*** |
| Please rate your impression of Allison: Artificial – Lifelike | 0.929 (120.49)*** |
| Please rate your impression of Allison: Undependable – Dependable | 0.783 (32.00)*** |
| Please rate your impression of Allison: Dishonest – Honest | 0.774 (39.43)*** |
| Please rate your impression of Allison: Unreliable – Reliable | 0.824 (51.31)*** |
| Please rate your impression of Allison: Unknowledgeable – Knowledgeable | 0.802 (42.22)*** |
| Please rate your impression of Allison: Unqualified – Qualified | 0.829 (49.75)*** |
| Please rate your impression of Allison: Unskilled – Skilled | 0.795 (38.21)*** |
| Please rate your impression of Allison: Uninformed – Informed | 0.808 (44.01)*** |
| Please rate your impression of Allison: Incompetent – Competent | 0.822 (51.40)*** |
| Please rate your impression of Allison: Unfriendly – Friendly | 0.686 (31.91)*** |
| Please rate your impression of Allison: Uncheerful – Cheerful | 0.767 (49.17)*** |
| Please rate your impression of Allison: Unkind – Kind | 0.773 (47.10)*** |
| Please rate your impression of Allison: Unpleasant – Pleasant | 0.774 (48.68)*** |
| I find AI techniques/products (e.g. voice-controlled intelligent personal assistants) scary | 0.951 (22.19)*** |
| I find AI techniques/products (e.g. voice-controlled intelligent personal assistants) intimidating | 0.856 (16.10)*** |
| I do not know why, but AI techniques/products (e.g. voice-controlled intelligent personal assistants) scare me | 0.944 (24.68)*** |
| I have my doubts about the confidentiality of my interactions with voice-controlled intelligent personal assistants | 0.884 (76.94)*** |
| I am concerned to perform a financial transaction via voice-controlled intelligent personal assistants | 0.852 (51.13)*** |
| I am concerned that my personal details stored with voice-controlled intelligent personal assistants could be stolen | 0.922 (86.76)*** |
| I am concerned that voice-controlled intelligent personal assistants collect too much information about me | 0.927 (113.48)*** |
| I am constantly being sought after by people for advice on new digital technology | 0.936 (88.00)*** |
| I am typically one of the first to use new digital technology when it appears | 0.943 (92.10)*** |
Note(s): CR: composite reliability; AVE: average variance extracted; ***denotes p < 0.001
Source(s): Authors’ own work
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