Table 4

Posteriori distributiona,b

Attribute levelsInterceptcPersonal experienceParents' occupationRelatives' occupationFriends' occupationColleaques' occupationFamily status
Company description and job design
Client-oriented company and expert for demanding responsibilities−1.050.24−0.141.29−0.830.250.79
0.300.560.581.010.520.690.50
Company with tradition and team member with good demeanor−1.900.030.211.07−0.470.021.42
0.290.510.520.950.530.670.49
Salary and bonus
Salaries based on qualification and bonuses based on consulted clients−0.58−0.300.220.42−0.110.210.60
0.110.250.250.440.240.320.23
Salaries plus fringe benefits and bonuses based on team performance0.70−0.41−0.07−0.230.84−0.26−0.27
0.260.470.490.860.460.610.46
Work Climate
Self-determined work and enthusiasm1.730.25−0.32−1.291.08−0.04−1.16
0.280.520.530.960.510.670.49
Work-life balance and friendly climate−0.670.45−0.05−0.720.510.330.84
0.160.300.320.580.320.400.30
Training and development
Professional training and expertise−0.38−0.16−0.060.01−0.33−0.130.01
0.120.250.260.470.250.320.24
On-the-job training and personal development−1.250.52−0.190.24−0.12−0.071.42
0.320.480.500.860.470.650.51

Note(s): a The results of the mixture-of-normals model analysis is presented with the original part worths as dependent variables. Independent variables are personal experience (1 if the subject has personal experience as a business consultant or in other professional service firms; 0 otherwise), parents' occupation (1 if the parents work as business consultants or in other professional service firms; 0 otherwise), relatives' occupation (1 if subjects have business consultants among their relatives who are not their parents; 0 otherwise), friends' occupation (1 if subjects have business consultants among their friends; 0 otherwise), colleagues' occupation (1 if subjects have business consultants among their colleagues; 0 otherwise), family status (1 if the subject is single; 0 otherwise)

b Posteriori means and standard deviations (italics) of coefficients across individuals. Positive (negative) coefficients signal that the preference for the attribute level increases (decreases) with increasing values of the socio-demographic factors

c The first level of each attribute was set to zero, and the intercepts reflect the marginal utility associated with changes in the attribute levels from the first level

Model Fit: likelihood ratio statistic = 1,037.69, df = 14, p ≤ 0.001; McFadden pseudo R2 = 0.358

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