TableĀ 1

Fashion re-commerce business models

Business modelB2B2CB2CC2C
ConsignmentRetailer-led3rd party platformsP2P appsS-commerceConsignment
DescriptionBrands/secondhand retailers partnering with re-commerce platformsBrands/secondhand retailers directly source and sellThird-party platforms directly source and sellEstablish a direct connection between the buyer and sellerEstablish a direct connection between the buyer and sellerThe re-commerce platform manages sales on behalf of the seller
SellerThird-party platformRetailerThird-party platformIndividual sellersIndividual sellersThird-party platform
Revenue modelCommission on sales, service fees, or profit sharingDirect salesDirect sales of own stockDirect salesDirect salesCommission on sales, listing fee
Logistics responsibilityDepending on the agreement, logistics are mostly handled by the platform companyRetailers sort, photograph, upload product details, and handle shippingPlatform company sorts, photographs, uploads product details, and handles shippingIndividual sellers sort, photograph, upload product details, and handle shippingIndividual sellers sort, photograph, upload product details, and handle shippingIndividual sellers sort, photograph, upload product details, and handle shipping
ExamplesThredUp, TrovePatagonia Worn WearRealReal, ThredUpOfferUp, DepopFacebook marketplace, WhatsAppVinted, Poshmark
Source(s): Author's own representation based on the literature reviewed

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