Table 2

Items and constructs used in the analysis

ConstructCodeItemSource
Involvement in sustainable eatingSUST1Sustainable eating is very important to meVan Loo et al. (2017) 
SUST2I care a lot about sustainable eating 
SUST3Sustainable eating means a lot to me 
SUST4I am very concerned about the consequences of what I eat in terms of sustainability 
Involvement in animal welfareAW1It is important that the food I eat on a typical day has been produced in a way that animals have not experienced painKrystallis et al. (2009) 
AW2It is important that the food I eat on a typical day has been produced in a way that animals’ rights have been respected 
AW3In general, humans have too little respect for the quality of life of animals 
AW4Increased regulation of the treatment of animals in farming is needed 
AW5Animal agriculture raises serious ethical questions about the treatment of animals 
Involvement in healthy eatingH1Healthy eating is very important to meVan Loo et al. (2017) 
H2I care a lot about healthy eating 
H3Healthy eating means a lot to me 
H4I am very concerned about the health-related consequences of what I eat 
Awareness of meat consumption’s impact on sustainabilitySUST_AW1Meat consumption causes the exhaustion of natural resourcesZhang et al. (2013) 
SUST_AW2Meat consumption contributes to local ecological damage 
SUST_AW3I am aware of the influence meat consumption has on global warming 
SUST_AW4Overall, meat consumption can cause some negative environmental consequences 
Awareness of meat consumption’s impact on animal welfareAW_AW1Meat consumption affects the welfare of animalsZhang et al. (2013) 
AW_AW2Meat consumption contributes to animal suffering 
AW_AW3I am aware of the influence meat consumption has on animal welfare 
AW_AW4Overall, meat consumption can cause negative consequences for animals 
Awareness of meat consumption’s impact on healthH_AW1Meat consumption affects my healthZhang et al. (2013) 
H_AW2Meat consumption contributes to various health issues 
H_AW3I am aware of the influence meat consumption has on my overall health 
H_AW4Overall, meat consumption can cause some negative health consequences 
Ascription of responsibility for the sustainability impactsSUST_RESP1I feel jointly responsible for the exhaustion of natural resources due to meat consumptiondeGroot and Steg (2009) 
SUST_RESP2I feel joint responsibility for the contribution of meat consumption to global warming 
SUST_RESP3I feel joint responsibility for the contribution of meat consumption to local ecological damage 
SUST_RESP4I feel joint responsibility for the negative environmental consequences of meat consumption 
Ascription of responsibility for animal welfare impactsAW_RESP1I feel jointly responsible for the impact of meat consumption on animal welfaredeGroot and Steg (2009) 
AW_RESP2I feel joint responsibility for the suffering caused by meat consumption 
AW_RESP3I feel joint responsibility for the negative effects of meat consumption on animals 
AW_RESP4I feel joint responsibility for the welfare of animals affected by meat consumption 
Ascription of responsibility for health impactsH_RESP1I feel jointly responsible for health impacts of my meat consumptiondeGroot and Steg (2009) 
H_RESP2I feel joint responsibility for the health issues caused by meat consumption 
H_RESP3I feel joint responsibility for the negative health effects of meat consumption 
H_RESP4I feel joint responsibility for maintaining my health through mindful meat consumption 
Personal NormsPN1It would be against my moral principles not to consider the overall impacts of meat consumptionGodin et al. (2005) 
PN2Not considering the consequences of meat consumption would go against my principles 
PN3I have a moral obligation to take into account the broader consequences when consuming meat 
PN4I would feel guilty about not considering the impacts of meat consumption 
PN5I feel obliged to make meat consumption choices that reflect a concern for its overall impacts 
Food technology neophobiaFTN1There is no sense trying out high-tech food products because the ones I eat are already good enoughVerneau et al. (2014), Cox and Evans (2008) 
FTN2New food technologies are something I am uncertain about 
FTN3New foods are not healthier than traditional foods 
FTN4The benefits of new food technologies are often grossly overstated 
FTN5There are plenty of tasty foods around, so we do not need to use new food technologies to produce more 
FTN6New food technologies decrease the natural quality of food 
FTN7It can be risky to switch to new food technologies too quickly 
FTN8Society should not depend heavily on technologies to solve its food problems 
Food neophobiaNEO1I am constantly sampling new and different foodsPliner and Hobden (1992) 
NEO2I like foods from different countries 
NEO3At dinner, I will try a new food 
NEO4I like to try new ethnic restaurants 
Intention to engage new food – insectsINT_INS1If I had the opportunity, I plan to include insect-based proteins in my dietAjzen and Sheikh (2013), Dunn et al. (2011) 
INT_INS2If given the chance, I intend to add insect-based proteins to my meals 
INT_INS3If the option were available, I would make an effort to incorporate insect-based proteins into my diet 
INT_INS4It is likely that I would choose to consume insect-based protein foods regularly if they were accessible 
Intention to engage new food – cultured meatINT_MEAT1If I had the opportunity, I plan to include cultured meat in my dietAjzen and Sheikh (2013), Dunn et al. (2011) 
INT_MEAT2If given the chance, I intend to add cultured meat to my meals 
INT_MEAT3If the option were available, I would make an effort to incorporate cultured meat into my diet 
INT_MEAT4It is likely that I would choose to consume cultured meat regularly if it were accessible 
Intention to engage new food – seitanINT_SEITAN1I plan to include or increase seitan in my dietAjzen and Sheikh (2013), Dunn et al. (2011) 
INT_SEITAN2I intend to add or increase seitan to my meals 
INT_SEITAN3I will make an effort to incorporate or increase seitan into my diet 
INT_SEITAN4It is likely that I will consume seitan regularly 

Source(s): Authors’ own work

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