Table 1 Research agenda for... | Emerald Publishing

Table 1

Research agenda for generation-bridging experiences (structured around the three intergenerational pillars)

Pillar	Objectives	Key research questions	Illustrative methods
Inclusive environment for interaction and collaboration	Analyze how third-place servicescapes, activities, and practices remove barriers and encourage equal participation across age groups	How do spatial design, accessibility, and environmental cues in third-place servicescapes influence inclusion? What welcome practices foster participation across generations? How can stereotypes be reduced through inclusive entry points in physical third places?	Comparative studies of physical third places; ethnographic observation; field experiments; surveys; service co-design and longitudinal evaluation studies
Intergenerational co-creation	Examine how experience co-production and shared activities support reciprocal learning and stereotype reduction in physical third places	Which co-creation practices (cultural, technological, environmental) promote/hinder intergenerational dialogue? How do sharing and mutual discovery phases enhance empathy and reciprocity? What service principles can be applied to facilitate this? What forms of collaborative service design strengthen collective agency?	Design interventions; participatory labs; mixed-method surveys; qualitative interviews
Sustained engagement	Identify how experience design and servicescape conditions maintain intergenerational ties and ensure long-term participation	Which service rituals or practices during collective events consolidate enduring relationships? How do customer follow-up mechanisms (digital reminders, shared projects) sustain engagement and intergenerational connections? What indicators capture the durability of intergenerational connections? How can service processes facilitate these enduring transformative experiences?	Longitudinal studies; social network analysis; diary studies; well-being indicators

Pillar	Objectives	Key research questions	Illustrative methods
Inclusive environment for interaction and collaboration	Analyze how third-place servicescapes, activities, and practices remove barriers and encourage equal participation across age groups	How do spatial design, accessibility, and environmental cues in third-place servicescapes influence inclusion? What welcome practices foster participation across generations? How can stereotypes be reduced through inclusive entry points in physical third places?	Comparative studies of physical third places; ethnographic observation; field experiments; surveys; service co-design and longitudinal evaluation studies
Intergenerational co-creation	Examine how experience co-production and shared activities support reciprocal learning and stereotype reduction in physical third places	Which co-creation practices (cultural, technological, environmental) promote/hinder intergenerational dialogue? How do sharing and mutual discovery phases enhance empathy and reciprocity? What service principles can be applied to facilitate this? What forms of collaborative service design strengthen collective agency?	Design interventions; participatory labs; mixed-method surveys; qualitative interviews
Sustained engagement	Identify how experience design and servicescape conditions maintain intergenerational ties and ensure long-term participation	Which service rituals or practices during collective events consolidate enduring relationships? How do customer follow-up mechanisms (digital reminders, shared projects) sustain engagement and intergenerational connections? What indicators capture the durability of intergenerational connections? How can service processes facilitate these enduring transformative experiences?	Longitudinal studies; social network analysis; diary studies; well-being indicators

Source(s): Authors’ own work