Results of the post hoc tests in Study 1
| Variable | Service deployment method comparison | p value |
|---|---|---|
| Patronage intention | Humans vs. humans assisted by robots | 0.00** |
| Humans vs. robots | 0.00** | |
| Humans assisted by robots vs. robots | 0.64 | |
| Perceived authenticity | Humans vs. humans assisted by robots | 0.00** |
| Humans vs. robots | 0.00** | |
| Humans assisted by robots vs. robots | 0.00** | |
| Perceived quality | Humans vs. humans assisted by robots | 0.02* |
| Humans vs. robots | 0.00** | |
| Humans assisted by robots vs. robots | 0.15 | |
| Perceived fit | Humans vs. humans assisted by robots | 0.00** |
| Humans vs. robots | 0.00** | |
| Humans assisted by robots vs. robots | 1.00 |
| Variable | Service deployment method comparison | |
|---|---|---|
| Patronage intention | Humans vs. humans assisted by robots | 0.00 |
| Humans vs. robots | 0.00 | |
| Humans assisted by robots vs. robots | 0.64 | |
| Perceived authenticity | Humans vs. humans assisted by robots | 0.00 |
| Humans vs. robots | 0.00 | |
| Humans assisted by robots vs. robots | 0.00 | |
| Perceived quality | Humans vs. humans assisted by robots | 0.02 |
| Humans vs. robots | 0.00 | |
| Humans assisted by robots vs. robots | 0.15 | |
| Perceived fit | Humans vs. humans assisted by robots | 0.00 |
| Humans vs. robots | 0.00 | |
| Humans assisted by robots vs. robots | 1.00 |
*p < 0.05, **p < 0.01
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