Results of the permutation test-based multigroup analysis (Gen Y vs Gen X)
| Structural relationship | Original GEN_Y | Original GEN_X | Original difference | Permutation mean difference | 2.5% | 97.5% | Permutation p-value |
|---|---|---|---|---|---|---|---|
| ATT → APB | 0.163 | 0.029 | 0.134 | −0.037 | −0.309 | 0.272 | 0.391 |
| ATT → BI | 0.217 | 0.148 | 0.069 | −0.03 | −0.246 | 0.196 | 0.562 |
| BI → APB | 0.118 | 0.24 | −0.121 | 0.015 | −0.265 | 0.29 | 0.38 |
| LOY → APB | 0.372 | 0.132 | 0.241 | 0 | −0.31 | 0.329 | 0.143 |
| SAT → APB | 0.276 | 0.385 | −0.11 | 0.002 | −0.307 | 0.323 | 0.499 |
| SAT → LOY | 0.203 | 0.235 | −0.032 | −0.004 | −0.274 | 0.267 | 0.828 |
| SN → BI | 0.531 | 0.771 | −0.24 | 0.009 | −0.172 | 0.209 | 0.013 |
| SQP → APB | −0.174 | 0.013 | −0.187 | −0.001 | −0.385 | 0.37 | 0.324 |
| SQP → LOY | 0.542 | 0.628 | −0.086 | 0.004 | −0.225 | 0.251 | 0.487 |
| SQP → SAT | 0.573 | 0.699 | −0.126 | −0.003 | −0.177 | 0.178 | 0.165 |
| Coefficients of determination | |||||||
| R2 (APB) | 0.339 | 0.39 | −0.051 | −0.05 | −0.266 | 0.162 | 0.679 |
| R2 (BI) | 0.411 | 0.715 | −0.304 | −0.023 | −0.215 | 0.184 | 0.002 |
| R2 (LOY) | 0.461 | 0.656 | −0.196 | −0.008 | −0.201 | 0.193 | 0.051 |
| R2 (SAT) | 0.328 | 0.489 | −0.161 | −0.008 | −0.231 | 0.204 | 0.15 |
| Structural relationship | Original GEN_Y | Original GEN_X | Original difference | Permutation mean difference | 2.5% | 97.5% | Permutation |
|---|---|---|---|---|---|---|---|
| ATT → APB | 0.163 | 0.029 | 0.134 | −0.037 | −0.309 | 0.272 | 0.391 |
| ATT → BI | 0.217 | 0.148 | 0.069 | −0.03 | −0.246 | 0.196 | 0.562 |
| BI → APB | 0.118 | 0.24 | −0.121 | 0.015 | −0.265 | 0.29 | 0.38 |
| LOY → APB | 0.372 | 0.132 | 0.241 | 0 | −0.31 | 0.329 | 0.143 |
| SAT → APB | 0.276 | 0.385 | −0.11 | 0.002 | −0.307 | 0.323 | 0.499 |
| SAT → LOY | 0.203 | 0.235 | −0.032 | −0.004 | −0.274 | 0.267 | 0.828 |
| SN → BI | 0.531 | 0.771 | −0.24 | 0.009 | −0.172 | 0.209 | 0.013 |
| SQP → APB | −0.174 | 0.013 | −0.187 | −0.001 | −0.385 | 0.37 | 0.324 |
| SQP → LOY | 0.542 | 0.628 | −0.086 | 0.004 | −0.225 | 0.251 | 0.487 |
| SQP → SAT | 0.573 | 0.699 | −0.126 | −0.003 | −0.177 | 0.178 | 0.165 |
| 0.339 | 0.39 | −0.051 | −0.05 | −0.266 | 0.162 | 0.679 | |
| 0.411 | 0.715 | −0.304 | −0.023 | −0.215 | 0.184 | 0.002 | |
| 0.461 | 0.656 | −0.196 | −0.008 | −0.201 | 0.193 | 0.051 | |
| 0.328 | 0.489 | −0.161 | −0.008 | −0.231 | 0.204 | 0.15 | |
Note(s): APB: Actual Purchase Behaviour, ATT: Attitude, BI: Behavioural Intention, LOY: Attitudinal loyalty, SAT: Satisfaction, SN: Subjective Norms, SQP: Service Quality Perceptions