Scale validity and reliability
| Scales | Factor loadings | Construct reliability | AVE |
|---|---|---|---|
| Asset dedication to major customer | |||
| Our company has a significant investment in training and equipment dedicated to our relationship with this major customer | 0.69 | 0.77 | 0.46 |
| Our systems have been tailored to using the particular items bought from this customer | 0.70 | ||
| Our company has some dedicated technological standards and norms that have required extensive adaptation by this major customer | 0.68 | ||
| Our people spend a lot of time and effort learning the unique product or service characteristics (or specifications) required by this major customer | 0.64 | ||
| Extent of legal contracts in business relationship with the major customer | |||
| We have formal written agreements outlining warranty policies for this major customer | 0.78 | 0.89 | 0.66 |
| We have formal written agreements outlining how to handle complaints and disputes with this major customer | 0.84 | ||
| We have formal agreements with this major customer that detail the obligations and rights of both parties | 0.85 | ||
| We have formal written agreements with this major customer that precisely state the legal remedies for failure to perform | 0.79 | ||
| The benefits derived from the relationship with the major customer | |||
| Our business relationship with this major customer has generated high revenue for our company | 0.71 | 0.80 | 0.50 |
| Our business relationship with this major customer has helped market penetration for our company | 0.76 | ||
| Our business relationship with this major customer has improved the image of our company | 0.66 | ||
| Our business relationship with this major customer has provided us with competitive advantage over our competitors in our region | 0.68 | ||
| Personal conflicts with the representative of the major customer | |||
| How much anger was there between you and the representative of this major customer in business negotiations? | 0.87 | 0.94 | 0.80 |
| How much personal friction was there between you and the representative of this major customer in business negotiations? | 0.90 | ||
| How much of a personality clash was there between you and the representative of this major customer in business negotiations? | 0.91 | ||
| How much tension was there between you and this representative of the major customer in business negotiations? | 0.89 | ||
| Personal loyalty with the representative of the major customer | |||
| I feel a loyalty to the representative of this major customer | 0.77 | 0.87 | 0.62 |
| I have a strong relationship with the representative of this major customer | 0.76 | ||
| I am committed to working with the representative of this major customer in the future | 0.81 | ||
| I am willing to maintain my relationship with this representative of the major customer | 0.81 | ||
| Scales | Factor loadings | Construct reliability | AVE |
|---|---|---|---|
| Our company has a significant investment in training and equipment dedicated to our relationship with this major customer | 0.69 | 0.77 | 0.46 |
| Our systems have been tailored to using the particular items bought from this customer | 0.70 | ||
| Our company has some dedicated technological standards and norms that have required extensive adaptation by this major customer | 0.68 | ||
| Our people spend a lot of time and effort learning the unique product or service characteristics (or specifications) required by this major customer | 0.64 | ||
| We have formal written agreements outlining warranty policies for this major customer | 0.78 | 0.89 | 0.66 |
| We have formal written agreements outlining how to handle complaints and disputes with this major customer | 0.84 | ||
| We have formal agreements with this major customer that detail the obligations and rights of both parties | 0.85 | ||
| We have formal written agreements with this major customer that precisely state the legal remedies for failure to perform | 0.79 | ||
| Our business relationship with this major customer has generated high revenue for our company | 0.71 | 0.80 | 0.50 |
| Our business relationship with this major customer has helped market penetration for our company | 0.76 | ||
| Our business relationship with this major customer has improved the image of our company | 0.66 | ||
| Our business relationship with this major customer has provided us with competitive advantage over our competitors in our region | 0.68 | ||
| How much anger was there between you and the representative of this major customer in business negotiations? | 0.87 | 0.94 | 0.80 |
| How much personal friction was there between you and the representative of this major customer in business negotiations? | 0.90 | ||
| How much of a personality clash was there between you and the representative of this major customer in business negotiations? | 0.91 | ||
| How much tension was there between you and this representative of the major customer in business negotiations? | 0.89 | ||
| I feel a loyalty to the representative of this major customer | 0.77 | 0.87 | 0.62 |
| I have a strong relationship with the representative of this major customer | 0.76 | ||
| I am committed to working with the representative of this major customer in the future | 0.81 | ||
| I am willing to maintain my relationship with this representative of the major customer | 0.81 | ||
Note(s): Maximum Likelihood χ2 = 309.12 d.f. = 160 RMSEA = 0.04 CFI = 0.98 NFI = 0.97 NNFI = 0.98
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