Effect of independent variables on market share across time
| Independent variables | DV: Log of market share (t) | DV: Log of market share(t) | DV: Log of market share(t+ 1) | DV: Log of market share(t+ 1) | DV: Log of market share(t+ 2) | DV: Log of market share(t+ 2) | DV: Log of market share(t+ 3) | DV: Log of market share(t+ 3) | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| B | SE | B | SE | B | SE | B | SE | B | SE | B | SE | B | SE | B | S.E. | |
| Intercept | −5.49 | 0.37*** | −5.52 | 0.37*** | −4.95 | 0.23*** | −5.16 | 0.23*** | −4.83 | 0.27*** | −4.88 | 0.27*** | −4.35 | 0.34*** | −4.35 | 0.34*** |
| Log of total assets(t) | 0.51 | 0.03*** | 0.51 | 0.03*** | 0.51 | 0.03*** | 0.52 | 0.03*** | 0.52 | 0.03*** | 0.52 | 0.03*** | 0.47 | 0.04*** | 0.46 | 0.04*** |
| Country (USA = 0; UK = 1) | 1.02 | 0.27*** | 1.02 | 0.27*** | 1.08 | 0.28*** | 1.08 | 0.28*** | 0.92 | 0.28*** | 0.92 | 0.28*** | 1.05 | 0.30*** | 1.05 | 0.30*** |
| Log of competitors in the industry(t) | −0.61 | 0.09*** | −0.61 | 0.09*** | −0.61 | 0.09*** | −0.61 | 0.09*** | −0.64 | 0.09*** | −0.64 | 0.09*** | −0.60 | 0.10*** | −0.60 | 0.10*** |
| Log of GDP growth(t) | 0.01 | 0.01 | 0.01 | 0.01 | −0.01 | 0.01 | −0.01 | 0.01 | 0.01 | 0.01 | 0.01 | 0.01 | −0.02 | 0.01 | −0.02 | 0.01 |
| Log of marketing investment(t) | 0.27 | 0.03*** | 0.27 | 0.03*** | 0.23 | 0.03*** | 0.24 | 0.03*** | 0.14 | 0.03*** | 0.14 | 0.03*** | 0.14 | 0.03*** | 0.13 | 0.03*** |
| Log of R&D investment(t) | 0.11 | 0.03*** | 0.11 | 0.03*** | 0.08 | 0.03*** | 0.08 | 0.03*** | 0.12 | 0.03*** | 0.12 | 0.03*** | 0.14 | 0.04*** | 0.14 | 0.04*** |
| Log of marketing investment(t)* log of R&D investment(t) | 0.00 | 0.01 | 0.00 | 0.01 | 0.00 | 0.01 | 0.00 | 0.01 | ||||||||
| Sample | 6,989 | 6,989 | 6,234 | 6,234 | 5,498 | 5,498 | 4,837 | 4,837 | ||||||||
| QICC | 31,317.73 | 31,318.52 | 27,635.09 | 27,658.99 | 24,909.61 | 24,915.23 | 22,407.96 | 22,450.30 | ||||||||
| QICC (reference - only intercept) | 1,023,613.40 | 1,023,613.40 | 969,399.70 | 969,399.70 | 916,944.50 | 916,944.50 | 862,317.50 | 862,317.50 | ||||||||
| R2 | 60.7% | 60.7% | 60.9% | 60.9% | 59.5% | 59.5% | 58.3% | 58.0% | ||||||||
| Independent variables | DV: Log of market share ( | DV: Log of market share( | DV: Log of market share( | DV: Log of market share( | DV: Log of market share( | DV: Log of market share( | DV: Log of market share( | DV: Log of market share( | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| S.E. | ||||||||||||||||
| Intercept | −5.49 | 0.37 | −5.52 | 0.37 | −4.95 | 0.23 | −5.16 | 0.23 | −4.83 | 0.27 | −4.88 | 0.27 | −4.35 | 0.34 | −4.35 | 0.34 |
| Log of total assets(t) | 0.51 | 0.03 | 0.51 | 0.03 | 0.51 | 0.03 | 0.52 | 0.03 | 0.52 | 0.03 | 0.52 | 0.03 | 0.47 | 0.04 | 0.46 | 0.04 |
| Country ( | 1.02 | 0.27 | 1.02 | 0.27 | 1.08 | 0.28 | 1.08 | 0.28 | 0.92 | 0.28 | 0.92 | 0.28 | 1.05 | 0.30 | 1.05 | 0.30 |
| Log of competitors in the industry(t) | −0.61 | 0.09 | −0.61 | 0.09 | −0.61 | 0.09 | −0.61 | 0.09 | −0.64 | 0.09 | −0.64 | 0.09 | −0.60 | 0.10 | −0.60 | 0.10 |
| Log of | 0.01 | 0.01 | 0.01 | 0.01 | −0.01 | 0.01 | −0.01 | 0.01 | 0.01 | 0.01 | 0.01 | 0.01 | −0.02 | 0.01 | −0.02 | 0.01 |
| Log of marketing investment(t) | 0.27 | 0.03 | 0.27 | 0.03 | 0.23 | 0.03 | 0.24 | 0.03 | 0.14 | 0.03 | 0.14 | 0.03 | 0.14 | 0.03 | 0.13 | 0.03 |
| Log of R&D investment(t) | 0.11 | 0.03 | 0.11 | 0.03 | 0.08 | 0.03 | 0.08 | 0.03 | 0.12 | 0.03 | 0.12 | 0.03 | 0.14 | 0.04 | 0.14 | 0.04 |
| Log of marketing investment(t) | 0.00 | 0.01 | 0.00 | 0.01 | 0.00 | 0.01 | 0.00 | 0.01 | ||||||||
| Sample | 6,989 | 6,989 | 6,234 | 6,234 | 5,498 | 5,498 | 4,837 | 4,837 | ||||||||
| 31,317.73 | 31,318.52 | 27,635.09 | 27,658.99 | 24,909.61 | 24,915.23 | 22,407.96 | 22,450.30 | |||||||||
| 1,023,613.40 | 1,023,613.40 | 969,399.70 | 969,399.70 | 916,944.50 | 916,944.50 | 862,317.50 | 862,317.50 | |||||||||
| 60.7% | 60.7% | 60.9% | 60.9% | 59.5% | 59.5% | 58.3% | 58.0% | |||||||||
The control variables (sectors of the economy and time in years) are not shown. B means estimate and SE means standard error; *p ≤ 0.10; **p ≤ 0.05; ***p ≤ 0.01
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