Extending Expectancy–Trust Framework Results Summary
| Extended expectancy theory dimensions | Professionals | Tourism service users |
|---|---|---|
| Performance Expectancy (PE) | “Highest confidence in blockchain for data security and review authenticity.” | “Emphasise secure bookings and identity verification.” |
| Effort Expectancy (EE) | “Emphasised integration costs and organisational readiness.” | “Raised more concerns regarding technical complexity and need for training.” |
| Valence (V) | “Consider trust enhancement and customer satisfaction improvements. Cost and regulatory uncertainty tempered enthusiasm.” | |
| Extended expectancy theory dimensions | Professionals | Tourism service users |
|---|---|---|
| Performance Expectancy (PE) | “Highest confidence in blockchain for data security and review authenticity.” | “Emphasise secure bookings and identity verification.” |
| Effort Expectancy (EE) | “Emphasised integration costs and organisational readiness.” | “Raised more concerns regarding technical complexity and need for training.” |
| Valence (V) | “Consider trust enhancement and customer satisfaction improvements. Cost and regulatory uncertainty tempered enthusiasm.” | |
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