Contribution of the responders to the IFs according to the questioner items
| Travel environment 65.6% | Safe and secure environment image | 46% |
| Clean and tidy environment image | 52% | |
| Friendly and helpful local people image | 95% | |
| Tranquil and restful atmosphere image | 60% | |
| Pleasant weather image | 75% | |
| Natural/historical attractions 81.5% | Fabulous scenic drive image | 90% |
| Breathtaking scenery and natural attractions image | 90% | |
| Gorgeous historical gardens image | 85% | |
| Picturesque parks/lakes/rivers image | 80% | |
| Unspoiled wilderness and fascinating wildlife image | 70% | |
| Distinctive history and heritage image | 90% | |
| Vintage buildings and sites image | 94% | |
| Entertainment and events 35% | Wide arrays of shows/exhibitions image | 45% |
| Colorful nightlife image | 25% | |
| Infrastructure 56% | Wide selection of restaurants/cuisine image | 62% |
| Wide variety of shop facilities image | 50% | |
| Wide choice of accommodations image | 56% | |
| Accessibility 34.5% | Well communicated traffic flow and parking information image | 30% |
| Available parking downtown image | 30% | |
| Easy access to the area image | 46% | |
| Easy-to-use and affordable trolley system image | 32% | |
| Relaxation 51% | Relaxing day spa and healing getaway image | 46% |
| Great place for soothing the mind and refreshing the body image | 56% | |
| Outdoor activities 60% | Enormous opportunities for outdoor recreation image | 60% |
| Price and value 60.6% | Reasonable price for food and accommodation image | 60% |
| Reasonable price for attractions and activities | 70% | |
| Good bargain shopping | 52% |
| Travel environment 65.6% | Safe and secure environment image | 46% |
| Clean and tidy environment image | 52% | |
| Friendly and helpful local people image | 95% | |
| Tranquil and restful atmosphere image | 60% | |
| Pleasant weather image | 75% | |
| Natural/historical attractions 81.5% | Fabulous scenic drive image | 90% |
| Breathtaking scenery and natural attractions image | 90% | |
| Gorgeous historical gardens image | 85% | |
| Picturesque parks/lakes/rivers image | 80% | |
| Unspoiled wilderness and fascinating wildlife image | 70% | |
| Distinctive history and heritage image | 90% | |
| Vintage buildings and sites image | 94% | |
| Entertainment and events 35% | Wide arrays of shows/exhibitions image | 45% |
| Colorful nightlife image | 25% | |
| Infrastructure 56% | Wide selection of restaurants/cuisine image | 62% |
| Wide variety of shop facilities image | 50% | |
| Wide choice of accommodations image | 56% | |
| Accessibility 34.5% | Well communicated traffic flow and parking information image | 30% |
| Available parking downtown image | 30% | |
| Easy access to the area image | 46% | |
| Easy-to-use and affordable trolley system image | 32% | |
| Relaxation 51% | Relaxing day spa and healing getaway image | 46% |
| Great place for soothing the mind and refreshing the body image | 56% | |
| Outdoor activities 60% | Enormous opportunities for outdoor recreation image | 60% |
| Price and value 60.6% | Reasonable price for food and accommodation image | 60% |
| Reasonable price for attractions and activities | 70% | |
| Good bargain shopping | 52% |