Table A1

New product performance

Importance of the number of product or service innovations, level of importance for your companySatisfaction of the number of product or service innovations, level of importance for your company
Importance of the profitability of new products or services, level of importance for your companySatisfaction of the profitability of the new products or services, level of importance for your company
Importance of sales of new products or services, level of importance for your companySatisfaction of sales of new products or services, level of importance for your company

Source(s): Carbonell and Rodríguez-Escudero (2016), Zhang et al. (2009)

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