Product/service contexts and video game genres
| Context . | Product/service . | Video game genres . | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Racing game (n = 10) . | Action game (n = 9) . | Simulation game (n = 7) . | Sports game (n = 5) . | Strategy game (n = 3) . | Adventure game (n = 2) . | Puzzle game (n = 2) . | AR adventure game (n = 1) . | Role-playing game (n = 1) . | Shooting game (n = 1) . | Not specified (n = 6) . | ||
| Banking and financial services | ||||||||||||
| Credit card | 1 | |||||||||||
| Food services (e.g. restaurants, cafes) | ||||||||||||
| Bread | 1 | |||||||||||
| Food and drink | 1 | |||||||||||
| Retail | ||||||||||||
| Apparel | 1 | |||||||||||
| Bag | 1 | |||||||||||
| Bike | 2 | |||||||||||
| Car | 4 | |||||||||||
| Cereal | 3 | 1 | ||||||||||
| Cookie | 2 | |||||||||||
| E-commerce platform (variety products) | 1 | 1 | ||||||||||
| Energy drink | 1 | 1 | ||||||||||
| Healthy food | 1 | |||||||||||
| Mineral water | 1 | |||||||||||
| Pet food | 1 | |||||||||||
| Potato chip | 2 | |||||||||||
| Sports product | 5 | |||||||||||
| Toy | 1 | |||||||||||
| Transportation | ||||||||||||
| Campus map | 1 | |||||||||||
| Travel and tourism | ||||||||||||
| Tourist service | 1 | |||||||||||
| Not specified | 1 | 3 | 2 | 1 | 1 | 5 | ||||||
| Context . | Product/service . | Video game genres . | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Racing game (n = 10) . | Action game (n = 9) . | Simulation game (n = 7) . | Sports game (n = 5) . | Strategy game (n = 3) . | Adventure game (n = 2) . | Puzzle game (n = 2) . | AR adventure game (n = 1) . | Role-playing game (n = 1) . | Shooting game (n = 1) . | Not specified (n = 6) . | ||
| Banking and financial services | ||||||||||||
| Credit card | 1 | |||||||||||
| Food services (e.g. restaurants, cafes) | ||||||||||||
| Bread | 1 | |||||||||||
| Food and drink | 1 | |||||||||||
| Retail | ||||||||||||
| Apparel | 1 | |||||||||||
| Bag | 1 | |||||||||||
| Bike | 2 | |||||||||||
| Car | 4 | |||||||||||
| Cereal | 3 | 1 | ||||||||||
| Cookie | 2 | |||||||||||
| E-commerce platform (variety products) | 1 | 1 | ||||||||||
| Energy drink | 1 | 1 | ||||||||||
| Healthy food | 1 | |||||||||||
| Mineral water | 1 | |||||||||||
| Pet food | 1 | |||||||||||
| Potato chip | 2 | |||||||||||
| Sports product | 5 | |||||||||||
| Toy | 1 | |||||||||||
| Transportation | ||||||||||||
| Campus map | 1 | |||||||||||
| Travel and tourism | ||||||||||||
| Tourist service | 1 | |||||||||||
| Not specified | 1 | 3 | 2 | 1 | 1 | 5 | ||||||