Table 5 Means, standard deviation and... | Emerald Publishing

Table 5

Means, standard deviation and correlation coefficients of variables

	MV	SD	1	2	3	4	5	6	7	8	9	10	11	12	13	14
Gender	1.58	0.49	1
Age	1.92	1.03	0.07	1
Education	2.76	0.73	0.14^*	−0.25^**	1
Occupation	1.65	1.37	−0.12^*	0.51^**	−0.30^**	1
Area	4.40	1.45	−0.13^*	−0.16^**	−0.03	−0.12^*	1
Income	2.01	1.41	−0.04	0.47^**	−0.11^*	0.55^**	−0.13^*	1
Domestic identity	3.72	0.80	0.12^*	−0.01	0.03	−0.05	0.01	0.04	1
Political position	4.48	0.66	0.13^*	−0.20^**	0.10	−0.22^**	0.11^*	−0.11^*	0.35^**	1
National contribution	4.31	0.74	0.14^*	−0.12^*	0.01	−0.13^*	−0.03	−0.12^*	0.28^**	0.56^**	1
Market performance	3.94	0.73	0.11^*	−0.07	0.01	−0.06	−0.03	−0.08	0.30^**	0.34^**	0.56^**	1
National culture	4.21	0.72	0.06	−0.10	−0.05	−0.09	−0.03	−0.13^*	0.28^**	0.49^**	0.62^**	0.56^**	1
Brand attachment	3.96	0.74	0.02	0.01	−0.14^*	0.05	−0.09	0.04	0.20^**	0.26^**	0.39^**	0.46^**	0.33^**	1
Brand trust	3.39	0.81	−0.01	0.13^*	−0.17^**	0.15^**	−0.10	0.12^*	0.12^*	0.09	0.29^**	0.41^**	0.36^**	0.54^**	1
Purchase intention	3.87	0.73	0.12^*	0.09	−0.07	0.03	−0.08	0.06	0.24^**	0.32^**	0.43^**	0.49^**	0.39^**	0.56^**	0.50^**	1

	MV	SD	1	2	3	4	5	6	7	8	9	10	11	12	13	14
Gender	1.58	0.49	1
Age	1.92	1.03	0.07	1
Education	2.76	0.73	0.14^*	−0.25^**	1
Occupation	1.65	1.37	−0.12^*	0.51^**	−0.30^**	1
Area	4.40	1.45	−0.13^*	−0.16^**	−0.03	−0.12^*	1
Income	2.01	1.41	−0.04	0.47^**	−0.11^*	0.55^**	−0.13^*	1
Domestic identity	3.72	0.80	0.12^*	−0.01	0.03	−0.05	0.01	0.04	1
Political position	4.48	0.66	0.13^*	−0.20^**	0.10	−0.22^**	0.11^*	−0.11^*	0.35^**	1
National contribution	4.31	0.74	0.14^*	−0.12^*	0.01	−0.13^*	−0.03	−0.12^*	0.28^**	0.56^**	1
Market performance	3.94	0.73	0.11^*	−0.07	0.01	−0.06	−0.03	−0.08	0.30^**	0.34^**	0.56^**	1
National culture	4.21	0.72	0.06	−0.10	−0.05	−0.09	−0.03	−0.13^*	0.28^**	0.49^**	0.62^**	0.56^**	1
Brand attachment	3.96	0.74	0.02	0.01	−0.14^*	0.05	−0.09	0.04	0.20^**	0.26^**	0.39^**	0.46^**	0.33^**	1
Brand trust	3.39	0.81	−0.01	0.13^*	−0.17^**	0.15^**	−0.10	0.12^*	0.12^*	0.09	0.29^**	0.41^**	0.36^**	0.54^**	1
Purchase intention	3.87	0.73	0.12^*	0.09	−0.07	0.03	−0.08	0.06	0.24^**	0.32^**	0.43^**	0.49^**	0.39^**	0.56^**	0.50^**	1

Source(s): Created by the authors