Table 2.

Examples of coding for reported challenges

ChallengeExamples
Academic writingI’m not used to academic writing, so it is a challenge to adapt to that
Adapt to audienceDifferent audiences require different presentations (level of technical detail, scope, focus, motivation for doing research)
To adapt the material to both researchers and industry people
Level of detailIt is easy to be detailed when working at a deep level every day, but more difficult to simplify the research in such a way that a colleague with a completely different background from a different division understands without making it too simple. [Also coded as adapt to audience]
To in advance understand what level to go for in your communication, what knowledge I can expect [the audience to have], how detailed I should describe things. [Also coded as adapt to audience]
Source(s): Authors’ own work

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