Representative matched-pair case profiles for the cross-case analysis
| SCP role category | Role description | GenAI adopter (Group A) | GenAI non-adopter (Group B) | Matched industry |
|---|---|---|---|---|
| Demand planning | Generates sales and demand forecasts | Amazona | Pattern | E-Commerce |
| Tesla | Bugatti Rimac | Automotive | ||
| Warehouse Group | Gottardo | Retail | ||
| Production planning | Translates forecasts into production schedules and manages material supply | Teslaa | GKN Automotive | Automotive |
| Colgate-Palmolive | EssilorLuxottica | CPG | ||
| Integrated supply and demand planning | End-to-end balancing of demand signals with inventory and supply strategy | Amazona | Shopee | E-Commerce |
| Colgate-Palmolive | ASICS | CPG | ||
| S&OP | Facilitates strategic alignment across commercial, financial, and operational functions | Amazona | Seagate | Technology |
| SCP role category | Role description | GenAI adopter (Group A) | GenAI non-adopter (Group B) | Matched industry |
|---|---|---|---|---|
| Demand planning | Generates sales and demand forecasts | Amazon | Pattern | E-Commerce |
| Tesla | Bugatti Rimac | Automotive | ||
| Warehouse Group | Gottardo | Retail | ||
| Production planning | Translates forecasts into production schedules and manages material supply | Tesla | GKN Automotive | Automotive |
| Colgate-Palmolive | EssilorLuxottica | CPG | ||
| Integrated supply and demand planning | End-to-end balancing of demand signals with inventory and supply strategy | Amazon | Shopee | E-Commerce |
| Colgate-Palmolive | ASICS | CPG | ||
| S&OP | Facilitates strategic alignment across commercial, financial, and operational functions | Amazon | Seagate | Technology |
Note(s): Consumer Packaged Goods (CPG). Classification of GenAI adopter/non-adopter was based on strategic evidence (Annexes A1–A2)
Cases selected for the longitudinal analysis of supply chain planning role evolution