Table 2.

Interview respondents and secondary data

CompanyRespondentLevelPosition/functionDatePrimary data source and placeDuration
RockBitsR1TacticalProcess and application manager, service division2022Two meetings at site150 min
Two interviews at site120 min
R2GroupGlobal operations manager, service division2022Meeting at site60 min
2023Interview online40 min
Group 1TacticalProcess and application manager, service division, group warranty and quality manager and marketing product manager2023Group interview at site150 min
Event R1  2023Tour of the local factory45 min
R3GroupGlobal customer success director, service division2023Interview online45 min
R4GroupGlobal engineering and mobile device manager, service division2023Interview online50 min
R5GroupVice president of IT, information technology department2023Interview online45 min
R6GroupGlobal technical service manager, attachments division2023Interview online45 min
R7TacticalSupply chain sourcing manager, service division2023Interview online45 min
R8GroupGroup warranty and quality manager2023Interview at site visit to warranty and quality department60 min 90 min
R9TacticalMarketing product manager, service division2023Interview at site60 min
R10GroupEuropean president, service division2023Interview online45 min
R11TacticalGlobal sustainability booster2023Interview at site60 min
R12GroupGlobal product manager service agreements, service division2023Interview online45 min
R13GroupVice president of operations2023Interview online45 min
R14TacticalZero emission manager, sustainability department2023Interview at site70 min
R15OperationalProduct development engineer2023Informal meeting offsite45 min
Event R2GroupGlobal safety health environment quality officer and group head of global safety health and environment2024Sustainability presentation and tour of facilities180 min
Event R3GroupCEO2022Video footage of keynote speech, Strategy Summit 202230 min
Total interview/meeting time (RockBits)  1155 min
Secondary data sources: 10 Annual and sustainability reports for RockBits for reporting years of 2014–2023 (abbreviated in empirics as ASR+YEAR), Service Portfolio (SP)2014–2023 Around 1380 pages
TECHT1GroupFormer CEO2014Interview at site65 min
T2GroupFinance director2014Interview at site50 min
T3GroupHR director2014Interview at site25 min
T4GroupSustainability director2014Interview at site70 min
T5GroupGroup finance2014Interview at site55 min
T6GroupTwo employee welfare and social concerns employees2014Two interviews at site150 min
T7GroupEmployee, health and safety,2014Interview at site60 min
T8TacticalThree sustainability personnel2014One interview at site70 min
Two telephone interviews95 min
Event T1Group and tacticalFinance dir. (group), finance personnel (group) sust. director (group), employee welfare and social concerns personnel (group) and Sust. personnel (tactical)2015Group meeting at site70 min
Event T2TacticalFinance and investor relations2016Two guest lectures180 min
T9GroupNew CEO2018Meeting at event70 min
T10GroupGroup finance2018Interview at site30 min
T11GroupGroup controlling2018Interview at site30 min
T12GroupSustainability director2024Two interviews at university240 min
T13GroupSustainability director and sustainability reporting manager2024Two roundtable discussions at local site200 min
T14Group and tacticalCircularity manager and circularity consultant2024Group interview at site120 min
T15GroupSustainability reporting manager2024Interview at site60 min
T16GroupCircularity manager2024Four interviews online240 min
T17TacticalCustomer strategic projects2024Interview online70 min
T18TacticalRegional sales manager2024Interview online70 min
T19GroupSustainability director2024Lecture/presentation at university60 min
T20Group and tacticalSustainability director; circularity manager; circularity consultant2024Meeting at local site120 min
T21GroupSustainability director and Sust. Reporting manager2024Meeting at local site70 min
T22GroupSustainability director and Sust. Reporting manager2024Meeting at university120 min
Total interview/meeting time (TECH)  2350 min
Secondary data sources: 10 Annual and sustainability reports for TECH for reporting years of 2014–2023 (abbreviated in empirics as ASR+YEAR)2014–2023 In total around 1530 pages
Internal work material and presentations: Includes PowerPoints, meeting summaries, job adds, etc.2024 In total around 350 pages
Source(s): Authors’ own work
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