Description of construct variables
| Construct | Definition | Reference |
|---|---|---|
| Social Media Engagement | The extent to which individuals actively interact with, consume, and are influenced by road safety content on social media | Faus et al. (2024) |
| Anticipated Regret | A cognitive–emotional psychological factor reflecting the extent to which individuals expect to experience negative feelings if they choose not to use the pedestrian bridge when it represents the safer option | Brown et al. (2019) |
| Bridge Utilisation | The extent to which pedestrians consistently use bridges to cross roads instead of unsafe alternatives | Ojo et al. (2022), Sadeek et al. (2025) |
| Community Enforcement Visibility | The degree to which enforcement of pedestrian safety (e.g. police presence, community wardens, visible fines) is observed and perceived | National Highway Traffic Safety Administration (2023) |
| Construct | Definition | Reference |
|---|---|---|
| Social Media Engagement | The extent to which individuals actively interact with, consume, and are influenced by road safety content on social media | |
| Anticipated Regret | A cognitive–emotional psychological factor reflecting the extent to which individuals expect to experience negative feelings if they choose not to use the pedestrian bridge when it represents the safer option | Brown |
| Bridge Utilisation | The extent to which pedestrians consistently use bridges to cross roads instead of unsafe alternatives | Ojo |
| Community Enforcement Visibility | The degree to which enforcement of pedestrian safety (e.g. police presence, community wardens, visible fines) is observed and perceived | National Highway Traffic Safety Administration (2023) |