Table 6 Path coefficients, T-statistics,... | Emerald Publishing

Table 6

Path coefficients, T-statistics, and p-values for structural model relationships

Hypothesis	Relationship	β	t	p	Sign.
H1a	Perceived quality → attitude	0.219	2.985	0.003	**
H1b	Perceived risk → attitude	−0.054	0.812	0.417	Not significant
H1c	Perceived warranty → attitude	0.088	2.206	0.018	*
H1d	Awareness of green production processes → attitude	0.608	8.737	<0.001	***
H2	Attitude → purchase intention	0.401	5.851	<0.001	***
H3a	Attitude × brand loyalty → purchase intention	0.300	2.737	0.006	**
H3b	Attitude × green brand equity → purchase intention	0.287	2.628	0.009	**
H4	Subjective norms → purchase intention	0.278	4.598	<0.001	***
H5	Purchase intention → intention to switch	0.479	6.893	<0.001	***
H6	Purchase intention → willingness to pay	0.665	13.725	<0.001	***

Hypothesis	Relationship	β	t	p	Sign.
H1a	Perceived quality → attitude	0.219	2.985	0.003	**
H1b	Perceived risk → attitude	−0.054	0.812	0.417	Not significant
H1c	Perceived warranty → attitude	0.088	2.206	0.018	*
H1d	Awareness of green production processes → attitude	0.608	8.737	<0.001	***
H2	Attitude → purchase intention	0.401	5.851	<0.001	***
H3a	Attitude × brand loyalty → purchase intention	0.300	2.737	0.006	**
H3b	Attitude × green brand equity → purchase intention	0.287	2.628	0.009	**
H4	Subjective norms → purchase intention	0.278	4.598	<0.001	***
H5	Purchase intention → intention to switch	0.479	6.893	<0.001	***
H6	Purchase intention → willingness to pay	0.665	13.725	<0.001	***

Note(s):

*p < 0.05; **p < 0.01; ***p < 0.001

Source(s): Authors’ own work