Table 2

Results of the conceptual model assessment

βp-valuet-statisticf2VIFOutcomeQ2R2
H1. Entertainment-seeking - > Customer experience0.4160.0004.7670.1751.971Supported  
H2. Convenience-seeking - > Customer experience0.1750.0102.5610.0521.170Supported  
H3. Reward-seeking - > Customer experience−0.0950.2121.2490.0092.008Not Supported  
H4. Place-support-seeking - > Customer experience0.3650.0004.8500.1511.754Supported  
H5. Customer experience - > Satisfaction0.5560.0008.1580.4481.000Supported  
H6. Customer experience - > Patronage intention0.1060.0551.9190.0171.448Not supported  
H7. Satisfaction - > Patronage intention0.6770.00013.7430.7031.448Supported  
Customer experience      0.4600.498
Satisfaction      0.1170.309
Patronage intention      0.0260.550
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