Table 6. Parameter estimates for the... | Emerald Publishing

Table 6.

Parameter estimates for the main model

	Before correction		Weighted PS Correction without controls		Weighted PS Correction
Parameter	Coef.	Std. err.	Coef.	Std. err.	Coef.	Std. err.
Constant	−5.415	0.100**	−4.999	0.025**	−5.258	0.100**
Online to online	2.365	0.025**	2.349	0.019**	2.325	0.019**
Offline to online	−0.341	0.023**	−0.412	0.016**	−0.421	0.016**
Online to offline	−0.566	0.023**	−0.643	0.016**	−0.651	0.016**
PL share	0.145	0.010**	0.112	0.013**	0.115	0.013**
Online to online × PL share	0.122	0.019**	0.061	0.017**	0.058	0.017**
Offline to online × PL share	0.134	0.021**	0.143	0.014**	0.136	0.014**
Online to offline × PL share	0.095	0.021**	0.091	0.014**	0.083	0.014**
Control variables
Retailer FE	Yes		No		Yes
Nearby store count	Yes		No		Yes
Annual spending in initial period	Yes		No		Yes
Gender	Yes		No		Yes
Age	Yes		No		Yes
Family size	Yes		No		Yes
Income	Yes		No		Yes
Year-quarter FE	Yes		No		Yes

	Before correction		Weighted PS Correction without controls		Weighted PS Correction
Parameter	Coef.	Std. err.	Coef.	Std. err.	Coef.	Std. err.
Constant	−5.415	0.100**	−4.999	0.025**	−5.258	0.100**
Online to online	2.365	0.025**	2.349	0.019**	2.325	0.019**
Offline to online	−0.341	0.023**	−0.412	0.016**	−0.421	0.016**
Online to offline	−0.566	0.023**	−0.643	0.016**	−0.651	0.016**
PL share	0.145	0.010**	0.112	0.013**	0.115	0.013**
Online to online × PL share	0.122	0.019**	0.061	0.017**	0.058	0.017**
Offline to online × PL share	0.134	0.021**	0.143	0.014**	0.136	0.014**
Online to offline × PL share	0.095	0.021**	0.091	0.014**	0.083	0.014**
Control variables
Retailer FE	Yes		No		Yes
Nearby store count	Yes		No		Yes
Annual spending in initial period	Yes		No		Yes
Gender	Yes		No		Yes
Age	Yes		No		Yes
Family size	Yes		No		Yes
Income	Yes		No		Yes
Year-quarter FE	Yes		No		Yes

Note(s):

**p < 0.01, *p < 0.05; PS denotes propensity score