Factor loadings, composite reliability (CR) and average variance extracted (AVE)
| Construct | Item | Study 2 | ||
|---|---|---|---|---|
| Loading | CR | AVE | ||
| Perceived relief (α = 0.921) | PR_1 | 0.835 | 0.922 | 0.703 |
| PR_2 | 0.822 | – | – | |
| PR_3 | 0.869 | – | – | |
| PR_4 | 0.788 | – | – | |
| PR_5 | 0.875 | – | – | |
| Customer review (α = 0.919) | CR_1 | 0.905 | 0.930 | 0.769 |
| CR_2 | 0.873 | – | – | |
| CR_3 | 0.880 | – | – | |
| CR_4 | 0.848 | – | – | |
| Construct | Item | Study 2 | ||
|---|---|---|---|---|
| Loading | ||||
| Perceived relief ( | PR_1 | 0.835 | 0.922 | 0.703 |
| PR_2 | 0.822 | – | – | |
| PR_3 | 0.869 | – | – | |
| PR_4 | 0.788 | – | – | |
| PR_5 | 0.875 | – | – | |
| Customer review ( | CR_1 | 0.905 | 0.930 | 0.769 |
| CR_2 | 0.873 | – | – | |
| CR_3 | 0.880 | – | – | |
| CR_4 | 0.848 | – | – | |
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