Measurement of items for SM, IoT, MA, and BA
| Factors | Code | Items | Median (IQR) response | KMO | Cronbach alpha |
|---|---|---|---|---|---|
| Smart Manufacturing (SM) | SM1 | Is the manufacturing operation of my company data-driven? | 4 (3–4) | 0.9244 | 0.9183 |
| SM2 | Data-driven manufacturing at my company enables precise and adaptable production of goods or services? | 4 (3–4) | 0.907 | 0.9169 | |
| SM3 | The data-driven manufacturing method used by my company enables us to react promptly to market change? | 3.5 (3–4) | 0.8856 | 0.9202 | |
| SM4 | My company has enhanced its manufacturing process since using a data-driven manufacturing system? | 4 (3–4) | 0.8377 | 0.9215 | |
| SM5 | Are the policies at my company supportive of data-driven manufacturing? | 4 (3–4) | 0.8162 | 0.9208 | |
| Internet of Things (IoT) | IoT6 | My company supports internet use for market insight by using devices (such as laptops, tablets, and smart phones)? | 4 (3–5) | 0.933 | 0.9182 |
| IoT7 | To get information about customer preferences for products or services, my company uses the internet? | 4 (3–4) | 0.9298 | 0.9161 | |
| IoT8 | My company uses the internet and devices (such computers, tablets, and smart phones) to share and exchange marketing data? | 4 (3–5) | 0.9073 | 0.9167 | |
| IoT9 | To boost our operational productivity and efficiency, my company uses the internet and devices (such as laptops, tablets, and smart phones)? | 4 (3–4) | 0.9155 | 0.9162 | |
| IoT10 | My company uses the internet and devices (such computers, tablets, and smartphones) to create products and services that meet customer expectations? | 4 (3–4) | 0.9062 | 0.917 | |
| Marketing Analytics (MA) | MA11 | To understand marketing performance, can my company gather and analyse marketing data? | 4 (3–4) | 0.934 | 0.9177 |
| MA12 | To create products and services that meet customer expectations, my company analyses marketing data? | 4 (4–4) | 0.9237 | 0.9176 | |
| MA13 | My company uses analysed marketing data to develop closer ties with its customers | 4 (4–5) | 0.9376 | 0.9165 | |
| MA14 | My business employs analysed marketing data to better understand the state of the market? | 4 (3–4) | 0.9078 | 0.9177 | |
| MA15 | Is the information assessed from marketing data used to inform my company's manufacturing decision? | 4 (3–4) | 0.8901 | 0.9169 | |
| MA16 | Can my company adapt to both anticipated and unforeseen changes in the marketplace? | 4 (3–4) | 0.8863 | 0.9198 | |
| MA17 | My company has the ability to seek potential opportunities using customer value predictions? | 4 (4–5) | 0.9012 | 0.9191 | |
| Business Agility (BA) | BA18 | My company responds to customer requests with quickness? | 4 (4–5) | 0.8879 | 0.9203 |
| BA19 | The resources currently available to my company allow us to quickly detect any changes in customer expectations? | 4 (3–4) | 0.917 | 0.9187 | |
| BA20 | My company can modify the features of its products and services at no extra cost to satisfy customer needs? | 4 (3–4) | 0.8425 | 0.9224 |
| Factors | Code | Items | Median (IQR) response | KMO | Cronbach alpha |
|---|---|---|---|---|---|
| Smart Manufacturing ( | SM1 | Is the manufacturing operation of my company data-driven? | 4 (3–4) | 0.9244 | 0.9183 |
| SM2 | Data-driven manufacturing at my company enables precise and adaptable production of goods or services? | 4 (3–4) | 0.907 | 0.9169 | |
| SM3 | The data-driven manufacturing method used by my company enables us to react promptly to market change? | 3.5 (3–4) | 0.8856 | 0.9202 | |
| SM4 | My company has enhanced its manufacturing process since using a data-driven manufacturing system? | 4 (3–4) | 0.8377 | 0.9215 | |
| SM5 | Are the policies at my company supportive of data-driven manufacturing? | 4 (3–4) | 0.8162 | 0.9208 | |
| Internet of Things ( | IoT6 | My company supports internet use for market insight by using devices (such as laptops, tablets, and smart phones)? | 4 (3–5) | 0.933 | 0.9182 |
| IoT7 | To get information about customer preferences for products or services, my company uses the internet? | 4 (3–4) | 0.9298 | 0.9161 | |
| IoT8 | My company uses the internet and devices (such computers, tablets, and smart phones) to share and exchange marketing data? | 4 (3–5) | 0.9073 | 0.9167 | |
| IoT9 | To boost our operational productivity and efficiency, my company uses the internet and devices (such as laptops, tablets, and smart phones)? | 4 (3–4) | 0.9155 | 0.9162 | |
| IoT10 | My company uses the internet and devices (such computers, tablets, and smartphones) to create products and services that meet customer expectations? | 4 (3–4) | 0.9062 | 0.917 | |
| Marketing Analytics ( | MA11 | To understand marketing performance, can my company gather and analyse marketing data? | 4 (3–4) | 0.934 | 0.9177 |
| MA12 | To create products and services that meet customer expectations, my company analyses marketing data? | 4 (4–4) | 0.9237 | 0.9176 | |
| MA13 | My company uses analysed marketing data to develop closer ties with its customers | 4 (4–5) | 0.9376 | 0.9165 | |
| MA14 | My business employs analysed marketing data to better understand the state of the market? | 4 (3–4) | 0.9078 | 0.9177 | |
| MA15 | Is the information assessed from marketing data used to inform my company's manufacturing decision? | 4 (3–4) | 0.8901 | 0.9169 | |
| MA16 | Can my company adapt to both anticipated and unforeseen changes in the marketplace? | 4 (3–4) | 0.8863 | 0.9198 | |
| MA17 | My company has the ability to seek potential opportunities using customer value predictions? | 4 (4–5) | 0.9012 | 0.9191 | |
| Business Agility ( | BA18 | My company responds to customer requests with quickness? | 4 (4–5) | 0.8879 | 0.9203 |
| BA19 | The resources currently available to my company allow us to quickly detect any changes in customer expectations? | 4 (3–4) | 0.917 | 0.9187 | |
| BA20 | My company can modify the features of its products and services at no extra cost to satisfy customer needs? | 4 (3–4) | 0.8425 | 0.9224 |
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