Estimation of the measurement model
| Latent variables | Indicator | Factor loading | p-value | Cronbach’s alpha | CR | AVE |
|---|---|---|---|---|---|---|
| Consumption attitudes | CA1 | 0.923 | 0.000 | 0.815 | 0.915 | 0.844 |
| CA2 | 0.914 | 0.000 | ||||
| Perceptions of carbon labeling | PCL1 | 0.824 | 0.000 | 0.816 | 0.891 | 0.731 |
| PCL2 | 0.870 | 0.000 | ||||
| PCL3 | 0.870 | 0.000 | ||||
| Perceptions of climate change | PCC1 | 0.893 | 0.000 | 0.718 | 0.876 | 0.780 |
| PCC2 | 0.873 | 0.000 |
| Latent variables | Indicator | Factor loading | Cronbach’s alpha | |||
|---|---|---|---|---|---|---|
| Consumption attitudes | CA1 | 0.923 | 0.000 | 0.815 | 0.915 | 0.844 |
| CA2 | 0.914 | 0.000 | ||||
| Perceptions of carbon labeling | PCL1 | 0.824 | 0.000 | 0.816 | 0.891 | 0.731 |
| PCL2 | 0.870 | 0.000 | ||||
| PCL3 | 0.870 | 0.000 | ||||
| Perceptions of climate change | PCC1 | 0.893 | 0.000 | 0.718 | 0.876 | 0.780 |
| PCC2 | 0.873 | 0.000 |
Note(s): CR= composite reliability; AVE= average variance extracted
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