Table 3

Results of the hypothesis testing

HypothesisProposed relationshipEffect typePath coefficientStudy result
H1aBAS (+)
Enjoyment benefits		Direct effectβ = 0.784, p < 0.001Supported
H1bBAS (+)
Economic Benefits		Direct effectβ = 0.806, p < 0.001Supported
H1cBAS (+)
Sustainability benefits		Direct effectβ = 0.832, p < 0.001Supported
H1dBAS (+)
Social recognition benefits		Direct effectβ = 0.383, p < 0.001Supported
H2aBIS (+)
Enjoyment benefits		Direct effectβ = −0.03, p = 0.958Not supported
H2bBIS (+)
Economic benefits		Direct effectβ = 0.008, p = 0.899Not supported
H2cBIS (+)
Sustainability benefits		Direct effectβ = 0.098, p = 0.125Not supported
H2dBIS (+)
Social recognition benefits		Direct effectβ = 0.130, p = 0.044Supported
H3Enjoyment benefits (+)
Attitude		Direct effectβ = 0.556, p < 0.001Supported
H4Economic benefits (+)
Attitude		Direct effectβ = 0.257, p < 0.001Supported
H5Sustainability benefits (+)
Attitude		Direct effectβ = 0.255, p < 0.001Supported
H6Social recognition benefits (+)
Attitude		Direct effectβ = −0.30, p = 0.336Not supported
H7Attitude (+)
Behavioural intention		Direct effectβ = 0.898, p < 0.001Supported
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