Table 2.

Measurement scales validity and reliability results

ConstructsItemMean (SD)Standardized loadingsCACRρCAVE
ConvenienceCONV1 CONV2 CONV33.197 (1.183) 3.414 (1.058) 3.241 (1.099)0.868 0.916 0.9190.9280.9270.812
EntertainmentENT1 ENT2 ENT34.163 (1.035) 4.182 (0.963) 4.202 (0.949)0.847 0.823 0.7960.8630.8630.676
ExplorationEXP13.507 (0.928)0.8890.8770.8720.676
EXP23.389 (0.993)0.791
EXP33.389 (0.921)0.822
EXP43.507 (0.944)+
Customer loyaltyLOY14.414 (1.063)0.8220.8260.8240.704
LOY24.399 (0.959)0.855
LOY33.941 (0.991)+
LOY44.015 (1.112)+
Monetary savingsMON14.158 (1.029)0.8110.8780.8780.707
MON24.187 (1.019)0.876
MON34.172 (1.039)0.835
Perceived ease of usePEOU14.468 (0.984)0.9020.8180.8170.701
PEOU24.015 (1.094)*
PEOU34.177 (1.073)0.766
PEOU43.946 (1.023)*
Perceived usefulnessPU13.897 (1.229)+0.7390.7400.588
PU23.936 (1.110)0.797
PU33.626 (1.144)0.735
PU43.522 (1.124)+
PU54.020 (1.027)+
Program satisfactionSAT14.502 (0.850)0.8790.8940.8910.735
SAT23.990 (0.993)0.854
SAT34.089 (0.994)0.839
Recognition and social factorsSOC12.099 (0.666)0.7740.8510.8510.657
SOC22.079 (0.638)0.822
SOC32.099 (0.659)0.834
Note(s):

*items removed as corresponding factor loadings were below the cutoff value of 0.70 (Hair et al., 2022). + items were removed due to the significant standardized residual covariances between them. CA = Cronbach’s alpha; CRρC = Composite Reliability ρC; AVE = Average Variance Extracted; SD = Standard Deviation

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